I-deal Optics

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United States
Troy, MI
I-deal Optics

i-dealoptics is a leading wholesale distributor of value eyewear and sunwear for men, women, and chi

02/25/2026

CASINO+ Leland.

Accessible, everyday eyewear with clean, modern style.

🩶 Silver/Dark Navy
🖤 Black
💛 Gold/Brown

02/18/2026

📆 Save the date: Vision Expo is March 12-14.

Find us at Booth #1519 to see new styles like ST257.

02/11/2026

Great shapes, chic colors, a comfortable, polished fit for everyday wear.

Rafaella R1042 in Tan, R1050 in Lilac (new), and R1049 in Pink.

02/04/2026

The Haggar Clothing Co. trifecta: Style. Comfort. Performance.

📸 HAC128 in Matte Black. H307 in Gunmetal. HAC127 in Matte Navy.

01/29/2026

Fun colors. Full personality. ✨

The collection makes everyday eyewear more exciting.

From ⬆️ ⬇️ : Freya in Pink Crystal, River in Green, Enzo in Grey.

01/27/2026

NEW — Casino+ Donovan.

Lightweight metal frames designed for easy, everyday wear. Available in Black, Grey, and Navy.

01/21/2026

Eleganté EL58. Soft colorways, everyday comfort, and refined styling.

Shown in Brown and Pink.

01/14/2026

Casino Prime.

Modern, comfortable frames designed to work for almost anyone.

Everyday style. Strong value.

📸 Pictured: Prime 700 (Black/Navy), Prime 701 (Crystal), Prime 705 (Tan)

01/07/2026

Whether you're headed to the beach or braving a freezing cold commute, is ready for it.

Every pair is built from durable frame materials to withstand even the most demanding conditions. ☀️🥶

Pictured: Rio Ray Tron R788 in Aluminum

12/30/2025

Our offices will be closed on January 1 for the holiday.

We wish you a safe and Happy New Year! 🥳✨

📸 Kaitlyn in Teal/Gold. 🩵💛

12/23/2025

🎄 Happy Holidays! Our offices will be closed December 25-26.

Style spotlight: Elevate Eyewear 23024 in Dark Cyan & Wine. ✨

12/17/2025

Chic, cozy, and perfectly polished; that’s Rafaella.

🤎 R1047 in Brown
🤎 R1046 in Brown Marble

Address

1290 Maplelawn Drive
Troy, MI
48084

Website

http://www.i-dealoptics.com/

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Our Story

At I-deal Optics, we’re focused on being the best value in vision. We’re a wholesale distributor of eyewear and sunwear offering the highest quality products at the lowest possible prices. Our diverse and distinct collections deliver the style, quality, and fit that today’s consumers expect while helping our network of more than 10,000 eye care professionals boost sales and increase margins.

Established in 1996, I-deal Optics has grown each year by identifying needs in the eyewear market and key areas of profitability for our customers. Our experienced development team skillfully monitors our collections to deliver the best quality and most up-to-date product mix available. Whether you’re an independent optometrist or a national eyewear chain, our experienced team can offer you the best possible products, prices, service, and support.

Why Do People Love Doing Business With Us? Learn More