I-deal Optics

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United States
Troy, MI
I-deal Optics

i-dealoptics is a leading wholesale distributor of value eyewear and sunwear for men, women, and chi

09/09/2025

✏️ New Semester, New Styles

Kick off the school year with our latest looks: colorful, comfortable, and ready for every face in class.

💙 JB194 in Navy
💚 JB178 in Mint
🩶 JB190 in Grey
💜 JB172 in Purple

09/03/2025

🎒 Backpacks, Notebooks… New Frames!

The Back-to-School Promo is on. Fresh styles and fresh savings... just in time for the first bell.

📞 Ask your I-deal Optics rep for details.

08/28/2025

Sharp. Subtle. Always in style.

Haggar Clothing Co. frames take cues from modern menswear: clean lines, rich finishes, and a shape that works in every setting.

🖤 H305 in Ebony (top)
🖤 H306 in Black/Crystal

08/26/2025

New CASINO+ Style 🚨

"Kaitlyn" blends lightweight comfort with bold, eye-catching color.

Pictured in Chocolate/Gold and Teal/Gold, but it's also available in Black/Gold.

08/21/2025

👀 Fresh drop from Jelly Bean!

The JB195 brings sparkle, style, and three candy-colored flavors:

💙 Blue
💚 Mint
💗 Pink

Designed for kids. Priced for parents. Built to last.

08/19/2025

We’ll be in Vegas with our latest styles and friendly faces. Stop by and say hello!

📌 Save the Date: Vision Expo West
🗓 Sept. 18–20 | The Venetian Expo Center
📍 Booth

08/13/2025

Sunglasses built for sunny days (and smart budgets). ☀️🕶️

Part of the SunTrends collection, these fresh styles bring modern shapes, rich tones, and the everyday comfort you've come to expect from us.

🟤 ST248 in Tortoise
🟠 ST244 in Black & Copper

08/06/2025

Cool lines. Smart price.

Meet three standout styles from our Casino Budget collection in Smoke. These frames are designed to look sharp, wear easy, and respect your bottom line.

🕶️ CB1144
🕶️ A-137
🕶️ A-136

07/30/2025

Effortless elegance, in every detail.

✨ Meet Rafaella R1040, pictured in Beige.

07/23/2025

NEW styles are in stock!

Contact one of our sales reps to learn more about our Back to School promo! 📲

📸 Layne in Khaki, Crystal, and Dark Grey.

07/16/2025

Meet the new CASINO+ styles — now with polarized clip-on sun lenses that snap on when the sun comes out.

💙 Rowen in Navy

07/10/2025

Clean shapes. Great colors. Your next go-to frames are here.

Meet our NEW Casino Prime styles in metal.

➤ 706 in Silver
➤ 708 in Coffee
➤ 709 in Mauve
➤ 707 in Black

Address

1290 Maplelawn Drive
Troy, MI
48084

Website

http://www.i-dealoptics.com/

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Our Story

At I-deal Optics, we’re focused on being the best value in vision. We’re a wholesale distributor of eyewear and sunwear offering the highest quality products at the lowest possible prices. Our diverse and distinct collections deliver the style, quality, and fit that today’s consumers expect while helping our network of more than 10,000 eye care professionals boost sales and increase margins.

Established in 1996, I-deal Optics has grown each year by identifying needs in the eyewear market and key areas of profitability for our customers. Our experienced development team skillfully monitors our collections to deliver the best quality and most up-to-date product mix available. Whether you’re an independent optometrist or a national eyewear chain, our experienced team can offer you the best possible products, prices, service, and support.

Why Do People Love Doing Business With Us? Learn More