The Solo Trainer

Helping personal trainers go from gym employee to independent business owner. Mom, former manager for 40+ trainers, and successful business owner.

I'm sharing with you everything you need to start, grow, and manage your own thriving business.

06/24/2025

You can be the best trainer in the world—but if your business isn’t legally sound, you’re one surprise away from trouble.

In this podcast clip with Dr. Darian Parker, we talk about the three foundational moves every personal trainer needs to make before or early in their solo journey:

1. Separate your personal and business finances
2. Know your city’s permit and zoning rules
3. Get the right legal documents in place—like liability waivers, contracts, and policies

Most trainers skip these because they’re focused on getting clients. But if you want to build something sustainable—and protect yourself while doing it—this is where to start.

Watch the clip, then check out the full episode here:
https://buff.ly/owESR3e

06/19/2025

The Solo Trainer Open Chat is here—are you coming?

This summer has been… quiet.

Travel, cancellations, and more schedule chaos than usual. And if you’re feeling that, you’re not alone.

That’s why I’m hosting the very first Solo Trainer Open Chat—a live, free Zoom call for personal trainers who are:

✅ Building their business
✅ Thinking about going solo
✅ Wondering if everyone else is dealing with the same stuff

We’ll talk about:

✔️ Handling the summer slowdown
✔️ Reducing missed sessions
✔️ Staying connected with clients
✔️ Your biz questions—whatever’s on your mind

No pitch. No fluff. No recording. Join me on Wednesday June 25th at 3pm EST.

Just honest conversation, ideas that work, and support from people who get it.
You’ve gotta be there to experience it—literally. No replay.

💡So if you’re the kind of trainer who wants real answers (and maybe a little inspiration), don’t miss it.

🎟️ It’s FREE.
📅 Register below to get the Zoom link.
👇 Sign up here: https://buff.ly/XPa3E7x

06/18/2025

Thinking about starting your own business?

Here’s the truth most people avoid telling you…

It’s not “follow my system and make six figures.”
It’s more like making homemade pizza from scratch—messy, slow, and not cheap. But if you’re in it for the right reasons, it’s worth every step.

I’ve talked to entrepreneurs in real estate, PT, coaching, security, hair salons, and fitness—and they all discussed these same 3 vital truths.

This video? It’s what I wish someone told me before I went solo.

➡️ Watch now: https://buff.ly/myx2dqF
🎯 3 Vital Truths About Starting Your Own Business (That No One Talks About)

If you’re serious about going independent, start here.

06/17/2025

Want to grow your training business without spending hours on social media or sinking money into ads?

Focus on referrals.

In this podcast clip with Dr. Darian Parker, I explain why referrals are one of the most powerful (and underused) growth strategies for personal trainers.

Because when someone shares your name, they’re not just recommending your skills—they’re transferring trust.

And trust closes clients faster than any post or promo ever will.

Watch the clip, then check out the full episode to learn more ways to grow with purpose:
https://buff.ly/owESR3e

06/11/2025

You’ve got the workouts.
You’ve got the website.
But do you have the legal protection?

A sharp website without the right legal pages is like spotting a client without proper form—you might not notice the problem right away, but when it goes wrong… it really goes wrong. 💥

Here are 4 website legal pages every personal trainer MUST have:
• ✅ Privacy Policy (for legal compliance + client trust)
• ✅ Disclaimers (limit liability from free advice)
• ✅ Terms of Use (protect your content)
• ✅ Terms of Sale (set clear expectations)

If you’re missing any of these, you’re putting your business at risk.

In this new video, I explain why each page matters—and how to get them while keeping your costs down.

➡️ Watch now: https://buff.ly/8qOooBn
⚖️ The Solo Trainer Legal Docs Bundle has you covered.

Have you added legal pages to your site yet? Let me know 👇

06/10/2025

A lead means nothing if it never becomes a client.

This is where a lot of trainers get stuck: they’re great at building relationships and generating interest—but they don’t have a system to actually convert that interest into income.

In this podcast clip with Dr. Darian Parker, we dive into why conversion matters more than visibility—and how even a simple, intentional process can change the trajectory of your business.

If you’re tired of getting “great conversations” that go nowhere, this is the piece you’ve been missing.

Watch the clip, then check out the full episode for the rest of the 6 fitness-inspired pillars:
https://buff.ly/owESR3e

06/04/2025

🚨 Just Dropped: Your FREE Action Plan

You became a trainer to make a difference.
But somewhere along the way, the gym became more about sales goals than real growth—for you and your clients.

If you’re feeling stuck, underpaid, or unsure how to take the next step… you’re not alone. And you’re not out of options.

The Solo Trainer Action Plan gives you the exact roadmap to build your own business—with clarity and confidence.

✅ 30 step-by-step actions
🎥 45+ minutes of real-world coaching
💡 Built by a trainer who’s walked this road

Whether you’re just starting or finally ready to go from gym employee to thriving independent business owner, this guide will help you take the next right step.

👉 Download it FREE: https://buff.ly/5nljXxR

05/28/2025

When I started as a trainer, I scribbled workouts on paper.
Simple? Sure.
Sustainable? Nope.

Then I discovered spreadsheets. And everything changed.
📈 Workouts organized
🧾 Client progress tracked
💬 Communication simplified
💸 And no monthly software fees draining my budget.

In this short video, I share 7 specific ways I use spreadsheets to manage my solo training business—and why I’ll never go back.

➡️ Curious what’s possible with a spreadsheet?
Watch here: https://buff.ly/nXDTxcf

What are you using right now to organize client programs?

05/18/2025

In the works! Our popular FREE guide on starting an independent business is getting updated to The Solo Trainer Action Plan! The PDF guidebook will have even more, and now it includes four videos walking you through the step-by-step checklist. This new Action Plan will be available soon. All the details you need for launching, growing, and managing your business—for FREE! My passion is to help you make the leap from gym trainer to independent business owner with incredible confidence and the knowledge you need to be successful! To the great that awaits! 👩🏻‍🦰 Jen

04/30/2025

Let’s be honest—most personal trainers don’t launch their business thinking about liability, licenses, or website disclaimers…

But missing one legal step could cost you big time.

🎥 I just dropped a new video:
The Legal Steps Most Personal Trainers Forget (Don’t Make This Mistake!)

If you’re building your independent fitness business but haven’t tackled the legal side yet, this is your wake-up call.

We’re talking:
✅ Business structure
✅ Website legal docs
✅ Client agreements
✅ And the insurance no one talks about…

💻 Watch the full video here: https://buff.ly/HtGkbBp
Comment below if you have questions about your setup—I’m here to help.

04/23/2025

Trainers—let’s talk about that moment you hop on a call with a potential client…
Do you have a game plan, or are you winging it?

I just released a new video:
🎥 How to Run a Perfect Client Discovery Call (Step-by-Step Guide)

If you’re tired of awkward pauses, stumbling through pricing, or wondering why the call didn’t turn into a client—this is for you.

I’ll walk you through exactly how to lead the call with confidence, professionalism, and purpose—without feeling pushy or salesy.

💬 If you’ve ever said, “I just don’t know what to say on these calls,”
➡️ Go watch this. It’s a game-changer.

🎯 Watch here: https://buff.ly/dPUgTD2

04/02/2025

You’ve built your brand. You’ve got clients. You’re doing what you love.
But here’s the question most independent trainers never ask themselves:

👉 Is your personal training business protected?

Because here’s the truth…
Most solo trainers focus on delivering great service—but forget the legal protection that can save their business when things go sideways.

Think about it:
❗ A client gets injured
❗ A last-minute cancellation turns into a payment dispute
❗ Someone challenges your policies

Without the right legal docs in place? You could lose a lot more than just time.

In this new video, I cover the essential documents you need to avoid leaving your personal training business unprotected—and how to get them without hiring a pricey attorney.

🎥 Watch now → https://buff.ly/prKjZjM

And if this hits close to home, grab the free guide I mention at the end—it breaks it all down step by step.

Let’s protect what you’ve worked so hard to build. 🙌

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Tysons Corner, VA

Website

https://thesolotrainer.com/

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