Rooted Culture + Co

Rooted Culture + Co Welcome to Rooted Culture + Co, with locations in Verona, Mount Horeb, and Downtown Madison, WI! Aveda Salon, Hair Salon, Spa

Our salon and med spa team is dedicated to making you feel radiant, confident, and truly rooted in your own unique beauty.

We’re making room for something big 👀 But first…a sale. And yes, it’s 40% off all hair products (yes, ALL!) Most invento...
09/24/2025

We’re making room for something big 👀 But first…a sale. And yes, it’s 40% off all hair products (yes, ALL!) Most inventory is at our Verona location - shop before it disappears! 🤍

09/17/2025

Welcome to Rooted Culture & Co. 🌿
With 3 salons in Verona, Mount Horeb, and Madison, we specialize in hair, esthetics, and bridal services. Your self care starts here 🤍

09/13/2025

Sorry babe 🫢

09/03/2025

If you’re in Madison, WI this weekend - we’ve got your plans covered ✨

We’re proud to be partnering up with
for the Healthy Air Fair + 5K
📍McPike Park, Madison Wi
🗓️Saturday, September 6th from
⏰ 9AM - 2PM

Come out for:
🏃‍♀️A 5K run/walk
🎶 Live music
🧗Rock Climbing Wall
🎨Tons of games + activities for kids
🍔 Foodtrucks and local drink vendors

All in support of the American Lung Association. Let’s celebrate healthy air, community, and wellness together.

Sign up and get more info at welovehealthyair.com
Look good, feel good, live well 💙

The summer you chose yourself 🤍We’re here in Madison, Verona, and Mount Horeb Wisconsin to give you the summer you need ...
08/31/2025

The summer you chose yourself 🤍

We’re here in Madison, Verona, and Mount Horeb Wisconsin to give you the summer you need babe ✨

#

We are so excited to be teaming up with  for the Healthy Air Fair and 5K on September 6th ✨ This event is perfect for th...
08/22/2025

We are so excited to be teaming up with for the Healthy Air Fair and 5K on September 6th ✨

This event is perfect for the whole fam 💙

🏃‍♀️Sign up for the 5k walk/run on welovehealthyair.com for the American Lung Association

🎤Live music by The Wedding Banned
🧑‍🧑‍🧒‍🧒 Fun for the kids includes: rock climbing wall, bounce house, bungee run, face painting, arts and crafts, badger bots and more!
🍽️Food and drink vendors

And much more!

For more info check out welovehealthyair.com 💙

08/10/2025

Our mamacitas here work hard 💅🏽

Tired of frizzy dull hair this summer? Here’s our 4 favorite products for sleek shiny hair in this heat ☀️Ask us about c...
07/08/2025

Tired of frizzy dull hair this summer? Here’s our 4 favorite products for sleek shiny hair in this heat ☀️

Ask us about creating your custom hair care routine at your next service with us 👩‍🔬🤍

We are so unbelievable proud of .rootedculturesalon. She has officially graduated and is a licensed cosmetologist. Amand...
05/23/2025

We are so unbelievable proud of .rootedculturesalon. She has officially graduated and is a licensed cosmetologist.

Amanda was Rooted’s very first apprentice. She has spent 1550 hours working on her craft!!

Her natural talent and drive will take her far in this industry! So freaking proud of you girl!! Congratulations!!

In Dolly we trust 💖🙏🏽
03/15/2025

In Dolly we trust 💖🙏🏽

We are celebrating these ladies in the month of October! Happy one year anniversary to Megan, Miranda and Kasi 💕 Happy 3...
10/29/2024

We are celebrating these ladies in the month of October! Happy one year anniversary to Megan, Miranda and Kasi 💕

Happy 3 year anniversary to Julia!

Happy National Aesthetician Day!We’re filled with gratitude for all the wonderful clients who choose Rooted Culture and ...
10/16/2024

Happy National Aesthetician Day!

We’re filled with gratitude for all the wonderful clients who choose Rooted Culture and trust us with their skin, their time, and their stories.

Thank you for trusting our suggestions, and thank you for your friendship!

Each one of our esti’s truly works tirelessly to boost your skin confidence and create a calming space where you can unwind and escape the daily hustle 🤍
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Address

Verona, WI

Opening Hours

Monday 9am - 9pm
Tuesday 9am - 9pm
Wednesday 9am - 9pm
Thursday 9am - 9pm
Friday 7am - 5pm

Telephone

+16084971886

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Rooted Culture Salon

Welcome to Rooted Culture! The best Aveda salon located in beautiful Verona, WI. We believe in cultivating love from the inside out. Internally, we are a team of friends who deeply care about each other, work extremely well together and treat each other like family. From that, comes an unforgettable guest experience. When you visit us, we’ll talk, laugh, share our stories and inspire each other. We want you to feel at home and leave feeling like the best version of yourself.

Owner Jacqueline (Jacqui) Kronabetter began Rooted Culture in 2019 with a team of creative, talented people who all share the same passion for inspiring people to be their best selves. We work hard to provide you with the best experience and a relaxing environment that feels like a home away from home.

Our salon is a safe place for you to relax, center yourself and come back to you. We also strive to be environmentally responsible, therefore we carry Aveda hair, skin and beauty products.