12/27/2025
Top 3 reasons most yoga teachers undercharge
(and itâs not confidence).
Most yoga teachers arenât undercharging because they donât believe in themselves.
Theyâre undercharging because they were never taught how pricing actually works.
Hereâs whatâs really happening:
1. You price based on effort instead of outcome.
âIâm teaching for an hour, so Iâll charge X.â
But clients donât pay for time.
They pay for the result: relief, consistency, strength, confidence, change.
If your work solves a real problem, the price should reflect the value of the outcome, not the length of the class.
How to stop:
Start pricing based on the problem you solve and the transformation you deliver â not how long youâre in the room.
2. You copy studio rates instead of building an offer.
Most teachers look around and think: âWell, this studio pays $35⌠so that must be normal.â
Studio pay is not a pricing model.
Itâs an employment model.
When you donât have a clear offer, pricing feels scary because thereâs nothing solid to anchor it to.
How to stop:
Build one clear, specific offer with a defined promise, structure, and deliverables.
Pricing becomes obvious when your offer is clear.
3. You think charging more means working more.
So you keep prices low and try to âmake it up in volume.â
More classes.
More clients.
More burnout.
Higher prices donât come from doing more â they come from doing something more specific.
How to stop:
Narrow your focus.
Solve one problem really well.
Package it clearly.
Charge accordingly.
Truth:
Undercharging isnât just a mindset issue.
Itâs a clarity issue.
And clarity is a SKILL â one you can learn. And if you need it in yoga terms, this is part of having a Drishti. Having a clear focus, direction and intention.
If this helped, drop a like and a comment and let me know, save it for later, and send it to your yoga bestie who needs to raise their prices yesterday. â¤ď¸