05/18/2026
EPIC Deputy Director and Policy Director Caitriona Fitzgerald spoke to The New York Times about how “no essay” college applications are essentially a raffle ticket that students pay for with their data.
“It’s a really clear example of a power asymmetry between individuals and big data companies,” she said.
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Unlike traditional financial aid, the prizes are awarded by random drawings. The websites, in turn, gain access to applicants’ personal information.