05/19/2026
Feedback can be important — but only if you’re willing to really hear it. If every bit of feedback feels like an attack, sometimes that’s when you need to step back and reevaluate.
When you work with the public, you will always be under a microscope. You’ll always be “too much” for some people and “not enough” for others. That comes with owning a business.
My reviews showed me I needed to pay closer attention to scheduling. I was trying too hard to squeeze everyone in, please everybody, and make it all work — and in the process I was falling behind, stressed, and having to reschedule more than I wanted to. So I made changes.
I put boundaries on how clients contact me.I pay monthly for MassageBook to help keep things organized.I brought another LMT into the studio to help support the workload.
Do I still occasionally cancel or reschedule? Yes. And sometimes that will happen.
Because if I wake up mentally, emotionally, or physically off, I don’t force it anymore. If my kids need me, I choose my family. If my energy is off, I regroup instead of pushing through just to smile and pretend everything is fine.
I deal with real people, real bodies, real emotions — and I fully believe energy transfers. If I’m not grounded, present, and able to give quality care, then my client is not receiving the service they deserve.
That may make me “different” in business, but I didn’t open my own space to live by everybody else’s expectations. I opened it so I could create an environment that aligns with my values, my family, and my mental health.
Some clients have chosen not to come back. Some people have spread negativity or called me unreliable. That’s their experience, and I can accept that. But the opposite side is also true: I care deeply about what I offer, and I refuse to give half-hearted service just to keep up appearances.
I’m upfront. I communicate. I grow where I can. I take accountability where I need to. But I also accept that I am not for everyone — and no business owner is.
Three years in business.No loans.No grants.No big investors.Just me, my family, my education, my hands, my heart, and a whole lot of learning along the way.
That’s the reality of being a true small business owner.Out of the Woods Healing LLCWaverly Massage & WellnessJaremie HornSusan Horn Lmmt