The Prana House

The Prana House Organic Herbal Apothecary & Holistic Wellness Shop •Bulk Herbs •Crystals •Books •Incense & Smudging

www.ThePranaHouse.com

The Prana House is committed to its mission of creating a warm and inviting space for all beings. A place for preventative care and wellness that honors and respects the offerings given by Mother Earth. A place to nurture good Prana for Body, Mind & Soul. The Prana House is a safe and welcoming environment open to individuals of all backgrounds, ages, ethnicities, races, identities and philosophies with the intent of learning and growing in both a solitary and community practice. We support and align with like minded individuals and businesses to lift up community and contribute to the ripple of change throughout Chester County and beyond.

🌿 A New Chapter for The Prana House 🌿Since 2015, The Prana House has had a home in West Chester. From a small shop on Ch...
02/23/2026

🌿 A New Chapter for The Prana House 🌿

Since 2015, The Prana House has had a home in West Chester. From a small shop on Church Street to a multi-room wellness center on Market Street, and through the challenges of the pandemic, we’ve grown, adapted, and served this community with intention.

In April 2021, we opened our space at 104 S High St. It became a sanctuary, a gathering place, and a container for so much growth, learning, and connection.

Two years ago, we faced uncertainty again — and we made it through. We recalibrated, recommitted, and kept showing up with heart and resilience.

Now, after 5 meaningful years and with the natural end of our lease approaching, it’s time to evolve.

I have decided not to renew, and we will be closing our storefront at the end of March. Our final day for shopping will be Sunday, March 29, as we prepare to fully transition out of the space during the first week of April.

The Prana House is not closing. We are transforming. 🔥 🌱

This spring, we are stepping into a more mobile and flexible model that allows us to collaborate more widely, serve more directly, and explore new opportunities in my personal life and for my family.

Events and courses will continue as normal in March. All ongoing courses and sessions moving forward will be aligned with new meeting places so your learning and practice continue uninterrupted.

You will still be able to:
• Attend pop-ups and seasonal markets
• Book private client sessions
• Join courses and intensives
• Find select products at curated local spots
• Shop online through our refreshed website

Details are still coming together, so stay tuned here and on our newsletter. Our website will be updated soon to reflect this next chapter. 📖

*Rest of Caption in Comments*

✨Glamour Magic for Beginners✨Tomorrow, February 17th 6pm-8pmIn this class, Brooke will take you into the world of glamou...
02/17/2026

✨Glamour Magic for Beginners✨

Tomorrow, February 17th 6pm-8pm

In this class, Brooke will take you into the world of glamour magic, diving into its many facets and applications. You’ll learn how glamour magic differs from beauty magic, with a focus on harnessing energy for personal transformation, protection, attraction, and transmutation.

The class will also include an opportunity to create your own glamour oil. Whether you are seeking to enhance your personal magnetism, safeguard your energy, or manifest specific desires, this class will provide both knowledge and tools to begin your glamour magic practice.

Register on our website (www.ThePranaHouse.com)

All supplies included, Investment $55

02/08/2026

Find a variety of Wellness herbal-based products at The Prana House ✨

From nourishing shampoo & conditioner to luxurious face serums and body scrubs, we carry a full line of body care to support your daily rituals.

You’ll also find simmer pots and candles, perfect for enhancing your self-care practice and bringing all the cozy, soul-soothing vibes into your space. 🌿🕯️

Stop in and explore what speaks to you! 💚

Hello Beautiful Souls,I hope you are all well in Body, Mind, and Soul.This part of winter is filled with so much anticip...
02/06/2026

Hello Beautiful Souls,

I hope you are all well in Body, Mind, and Soul.

This part of winter is filled with so much anticipation, isn’t it? At least it is for me. There’s a deep longing for what is yet to come in the seasons ahead: warmer days, softened snow, and the return of plant life bursting with color. At the same time, I find myself truly appreciating the quiet and craving stillness, those moments of rest and reflection. This can feel challenging while running a full-time business and wearing the many hats of life. Some days, I want nothing more than to curl up by the fire with a good book and a cup of herbal tea for daaayyyss! Yet the world continues to ask me to stay in motion. Perhaps you feel this too.

As someone who follows the rhythm of the Wheel closely, I remind myself that this duality is part of the season. Even within stillness, something is already stirring. The anticipation we feel is often a sign that growth is quietly underway just beneath the surface, and it is.

Imbolc, traditionally marked on February 1st in the Gregorian calendar and astrologically aligned when the Sun reaches 15° of Aquarius, arrived this year on February 3rd. It reminds us that although winter still surrounds us, the work of spring has already begun. This is a season for tending our inner flames, refining vision, strengthening foundations, and preparing for what is ready to grow. Paired with the bold momentum of the Fire Horse Lunar New Year, there is a powerful call toward clarity, courage, and aligned action.

This is also my birthday month, as well as Jenna’s, who I work closely with through Widow Apothecary (https://widowshop.net) and co-teach courses alongside. In celebration of this shared turn around the sun, and as an offering of gratitude to our community, we are sharing special birthday offerings throughout the month. Be sure to explore the details below, and stay tuned to Prana's social media channels for special birthday week offerings, both online and in the shop.

I am feeling deeply energized by the current atmosphere following this past weekend’s Full Moon in Leo and am excited to share the offerings and events unfolding in the weeks ahead. Each has been thoughtfully created to support intention, expansion, and embodied growth as we move steadily toward spring.

Be Well & Blessed Be,
Jacque Maldonado | Founder & Owner
The Prana House

Herbalism Series - Early Bird Extended

Join Us By February 26th to Save $100!

In celebration of both of our birthdays (Aquarius & Pisces here) and our shared love of plants, people, and community — we’re extending the Early Bird pricing for our 2026 Herbalism Series!

This series is an invitation to learn herbalism in community, rooted in our local bioregion and the plants that grow around us. Together, we’ll build practical skills for supporting ourselves, our families, and our friends through seasonal wellness, folk medicine, and relationship with the land. This isn’t just about learning herbs, it’s about remembering how to care for one another, how to listen to plants, and how to feel more resourced in everyday life.

We believe herbal knowledge is meant to be shared, accessible, and lived, not locked away in textbooks. So as a little birthday offering from us, we’re keeping the Early Bird rate of $550 for the full series open a bit longer, so more folks can join this learning circle - only a few spots left! If a payment plan is needed to join, please email jacque@thepranahouse.com or jenna@thepranahouse.com.

If you’ve been feeling the call to deepen your relationship with plants, learn alongside others, and grow skills you can actually use to support your community.

This is your sign. 🌱💚

Early Bird Registration - Magick School Level 2

A Month of Self-Devotion

Give the Gift of a Gift Card!

Our Store Hours

Be Well & Blessed Be

Click here for an update from Organic Herbal Apothecary & Holistic Wellness Shop!

✨ Planting Seeds 🌱 ✨We have some seeds waiting for you here at  💚Burdock, Cleavers, and Red Clover — all non-GMO 🌿A beau...
01/29/2026

✨ Planting Seeds 🌱 ✨

We have some seeds waiting for you here at 💚

Burdock, Cleavers, and Red Clover — all non-GMO 🌿

A beautiful way to honor Imbolc this weekend, the midpoint of winter, as we begin to envision what we’re planting for the seasons ahead. While you sow intentions, you’re also supporting our Earth and our precious pollinators 🐝🌸❄️🌷

Want something handmade and with care this Valentine’s Day?  is currently taking pre orders for anyone that would want a...
01/28/2026

Want something handmade and with care this Valentine’s Day? is currently taking pre orders for anyone that would want a floral bouquet! Details below 👇🏼

Valentine’s Day Hand-Tied Bouquet – Pre-Order

A lush, romantic 20-stem bouquet, thoughtfully designed with premium seasonal blooms in soft blush, ivory, and rich berry tones. Each arrangement is hand-crafted with care, making every bouquet one-of-a-kind.

Please note: Designs will have slight variations based on flower availability, while maintaining the same overall color palette and fullness shown.

Pickup Details:

• Friday or Saturday, February 13–14 The Prana House - 104 S High St.

This is a limited Valentine’s Day offering, available by pre-order only. Message us to order or stop into the shop!

01/28/2026

The shop is warm and cozy!

Come check out the offerings we have in the form of herbal and spiritual goods and sign up for a class or two! 💚❄️

Located at 104 S High St. West Chester, PA 19382

Check our daily Instagram stories to stay on top of shop hours and potential closures.

We’re expected to get record breaking snow ❄️ this weekend! Stock up on your herbal remedies to enjoy those cozy, warm a...
01/21/2026

We’re expected to get record breaking snow ❄️ this weekend!

Stock up on your herbal remedies to enjoy those cozy, warm and immune supportive herbal brews, we also have a variety of other herbal goodies and tools available! “Be Well” syrup will be restocked this Friday and Saturday as well!

We will keep everyone posted on shop hours or potential closure for Sunday due to the snow.

Shop Hours:

Today, Wednesday Open until 6pm
Thursday, 11am-6pm
Friday, 11am-6pm (Evening Gentle & Restorative yoga 6:30-7:45pm)
Saturday, 12pm-5pm (Aquarius Astrology Circle 6:30pm-8pm)
Sunday, 12pm-5pm *hours subject to change due to weather* (Akashic Record Readings available via Zoom 1pm-3pm)

Hello Beautiful Souls,I hope you are all doing well in Body, Mind, and Soul.Even though I typically send this newsletter...
01/18/2026

Hello Beautiful Souls,

I hope you are all doing well in Body, Mind, and Soul.

Even though I typically send this newsletter earlier in the month, January has offered a gentle reminder that it carries a unique kind of energy. Even though we’ve stepped into 2026, things are still meant to move a little slower. This month continues to invite us into wrapping up old projects, clearing lingering threads, and gently letting go of what no longer needs to come forward with us through the year—and beyond.

On this New Moon, the Capricorn energy has me reflecting on how long-term visions are truly built—with patience, integrity, and steady devotion. I’ve been feeling that deeply as I finalize what needs to be released, while also quietly (and excitedly) planning what’s next for Prana—as well as new classes, courses, and events that are already beginning to take shape, and which you’ll see noted below.

At the same time, my heart has been tender as I witness the chaos unfolding in the world. There is so much that aches and weighs heavy, and I don’t take lightly the privilege it is to be able to slow down, reflect, and create space for intentional growth and healing. This awareness is something I hold with deep humility and gratitude.

Alongside this work, I’m not just moving through life as an individual, but also as a mama—supporting my oldest son, Duke, in his sports journey as he recently celebrated his 16th birthday and prepares for his driving permit (eek!), guiding my youngest, Max, now 4 as of the end of December, through his homeschool path, and sharing life with one of the most supportive partners, Leo, who takes on so much and continuously gives me the space and encouragement to pursue this dream in all its forms. It’s beautiful, it’s full, and yes—it can be exhausting at times, yet it fills me up in a way nothing else does—along with the work I do and the community that has been created through The Prana House.

As we begin to prepare for the Lunar New Year—the Year of the Fire Horse—which will actually fall on my birthday this year, February 17th, I can feel the momentum building beneath the surface. While January asks us to move slowly and intentionally, there’s a powerful undercurrent of expansion and bold creation already stirring. What’s coming in 2026 is going to be BIG, and I so look forward to all that is to come. I hope you’ll continue walking this journey with me.

With so much love and gratitude,
and as I continue to chant—
Lokah Samastah Sukhino Bhavantu 🤍

Be Well & Blessed Be,
Jacque Maldonado | Founder & Owner
The Prana House

Early Bird Registration is Open for Our 2026 Herbalism Series

Early Bird Registration Now Open!

Magick School Level Two

Offerings for the Colder Months

Give the Gift of a Gift Card!

Our Store Hours

Be Well & Blessed Be

Click here for an update from Organic Herbal Apothecary & Holistic Wellness Shop!

01/15/2026

✨HERBALISM FOR WOMEN’S HEALTH✨

This Saturday Morning, January 17th, 10am-12:30pm. Join us for an empowering workshop exploring herbal approaches to women’s health across the lifespan. Together, we’ll discuss how hormones influence the body and emotions, how to work with your natural cycle rather than against it, and how the plants can offer support during times of transition and imbalance.

This class is open to all who menstruate or have menstruated, as well as practitioners and curious beginners seeking a holistic, plant-centered approach to women’s wellness. Educational in nature and rooted in tradition, this workshop offers tools for deeper self-understanding and embodied care.

Register on the website (www.ThePranaHouse.com) offered at a sliding scale rate. herbaleducation

It’s a week of self care, yoga, sound and meditation at The Prana House. 😌Friend Reminder: Advanced registration is requ...
01/05/2026

It’s a week of self care, yoga, sound and meditation at The Prana House. 😌

Friend Reminder: Advanced registration is required. Want to sign up in person? Come into the shop during open hours and register or sign up on our website.

Access to our class and event space is through the iron gate next to the shops door and typically opens 15 minutes prior to class/event start time. Follow the garden path on the left and head upstairs into our sunroom to access the space. 🙏🏼💚

12/31/2025

Thank you to all who supported in 2025 in all the ways - from behind the scenes, to clients, customers, vendors and consignors. Thank you all so much for being a part of this journey with me and for the magickal and amazing community that has been built from it all. 🥰

Keep following along if you’d like for all the things to come in 2026! ☺️🙏🏼💚

Be Well & Blessed Be,

Jacque - Prana House Creatrix & Owner

Address

104 S High Street
West Chester, PA
19382

Opening Hours

Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 12pm - 5pm
Sunday 12pm - 5pm

Telephone

+16104361407

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Our Story

The Prana House’s mission is to provide a healthy knowledge to all beings through educating and consulting in herbal remedies and holistic wellness. The Prana House is committed to its mission of creating a warm and inviting space for all beings. A place for preventative care and wellness that honors and respects the offerings given by Mother Earth. A place to nurture good Prana for Body, Mind & Soul.

The Prana House carries out its mission through providing you with intentionally made apothecary items such as signature herbal blends, elixirs, oils, tinctures and organic body care products. We offer one on one work in herbalism, yoga, intuitive energy healing, and overall wellness. We also cater to the esoteric and pagan interests with curanderismo and shamanic healing, tarot, and metaphysical resources. The Prana House is a safe and welcoming environment open to individuals of all backgrounds, ages, ethnicities, identities and philosophies with the intent of learning and growing in both a solitary and community practice. We support and align with like minded individuals and businesses to lift up community and contribute to the ripple of change. Sign up for our monthly newsletter and special offers here: http://bit.ly/PranaNews