California WIC Association

08/08/2025

California WIC families can now use new benefit cards — with a QR code — to buy fresh fruits and veggies at select local farmers markets. That means more farm-to-fork goodness for your table and support for our local growers! Shout out to Placer County for spreading the word!

Ask at your local WIC agency when the new cards will be coming - if they haven't already!
https://www.kcra.com/article/wic-benefits-placer-county/65625760

Find WIC-authorized farmers markets near you: https://myfamily.wic.ca.gov/Home/WICFarmersMarkets

Placer County is changing how it distributes WIC program benefits.

08/08/2025

Celebrate Black Breastfeeding Week with us! 🎉 Join our free drive-thru event on 8/23/25 from 11 AM - 2 PM at Valencia Park Elementary School (5880 Skyline Dr, San Diego, CA 92114) for a free breastfeeding gift bag pickup. All are welcome! RSVP here: https://bit.ly/3XsNaxF

08/08/2025

Congress is considering cuts to the WIC fruit and vegetable benefit — threatening access to healthy food for millions of moms and kids. This is unacceptable. Tell Congress: NO cuts to WIC! 📞 202-224-3121

08/07/2025

Celebrate National Breastfeeding Month at Redding Farmers Market on Saturday, August 16, 2025, from 8 AM - 11:30 AM! Join our WIC Breastfeeding Team for our annual art show and learn how breastfeeding impacts climate change.

08/07/2025

Join Planned Parenthood for our annual World Breastfeeding Month Celebration on August 13, 2025, from 10:00 am - 12:30 pm at the Santa Ana WIC Office (1134 E. 17th Street, Santa Ana, CA 92701)! Enjoy a food demo, raffles, games, and activities for kids. Call (714) 973-2411 to sign up.

08/06/2025

Celebrate National WIC Breastfeeding Month with Northeast Valley Health Corporation WIC Department! 🎉 Join us tomorrow for a Free Baby Expo & Resource Fair—a day full of family-friendly fun, community resources, and support for breastfeeding and chestfeeding families. 💛

08/06/2025

Join TrueCare's Annual Breast Milk Drive & Health Fair on Saturday, August 9, 2025, from 10:00 am - 1:00 pm at TrueCare Vista Way Health Campus in Oceanside, CA! Donate breast milk to help babies thrive. Enjoy food, kids' activities, a blood drive, and free health screenings.

08/06/2025

Happy National WIC Breastfeeding Week! WIC provides healthy, nourishing foods that support lactation, like WIC's fruit and vegetable benefit! These foods are designed to meet your body’s needs and help you feel your best while feeding your baby.

08/06/2025

🎉 The Long Beach community is coming together this Friday to celebrate World Breastfeeding Week! 💛 Join us for a day of empowerment, resources, and community support as we uplift breastfeeding families.

Let’s celebrate every journey—because every drop counts. 🌊✨

08/05/2025

🎉 San Joaquin County WIC is celebrating World Breastfeeding Week this Friday—and you’re invited! 💛 Join us for a day of connection, celebration, and support for breastfeeding and pregnant families across our community.

Let’s come together to uplift and honor every family’s journey. 🌟

08/05/2025

📣 Join us in celebrating World Breastfeeding Week with the Native American Health Center this Thursday! 🌿💛 Come together in community to honor, uplift, and support breastfeeding and chestfeeding families through some fun activities!

08/04/2025

The WIC fruit and vegetable benefit has resulted in kids eating more produce on a daily basis. WIC works, and has positive health outcomes to show for it! Cutting WIC would be short-sighted, bad for families, and bad for communities.