The Recipe of Success

The Recipe of Success The Recipe of Success is a nationally recognized consulting firm that has held the "secret

๐—Ÿ๐—ผ๐—ฐ๐—ฎ๐—น ๐—ฃ๐—ฎ๐—ฟ๐˜๐—ป๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ๐˜€: ๐—” ๐—™๐—ฟ๐—ฒ๐˜€๐—ต ๐—ฃ๐—ฎ๐˜๐—ต ๐˜๐—ผ ๐——๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ปCollaborating with local farms, brewers, or artisans creates unique o...
07/31/2025

๐—Ÿ๐—ผ๐—ฐ๐—ฎ๐—น ๐—ฃ๐—ฎ๐—ฟ๐˜๐—ป๐—ฒ๐—ฟ๐˜€๐—ต๐—ถ๐—ฝ๐˜€: ๐—” ๐—™๐—ฟ๐—ฒ๐˜€๐—ต ๐—ฃ๐—ฎ๐˜๐—ต ๐˜๐—ผ ๐——๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜๐—ถ๐—ฎ๐˜๐—ถ๐—ผ๐—ป

Collaborating with local farms, brewers, or artisans creates unique offerings your competitors canโ€™t replicate. It also builds community goodwill, enhances transparency, and supports the regional economy. Plus, guests love storiesโ€”especially the kind they can taste. Integrate local flair into your menu, events, or even retail.

Differentiation doesnโ€™t have to be dramaticโ€”it just has to be real.

๐—ฌ๐—ผ๐˜‚๐—ฟ ๐— ๐—ฒ๐—ป๐˜‚ ๐—œ๐˜€ ๐—ฎ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ง๐—ผ๐—ผ๐—นโ€”T๐—ฟ๐—ฒ๐—ฎ๐˜ ๐—œ๐˜ ๐—ง๐—ต๐—ฎ๐˜ ๐—ช๐—ฎ๐˜†A well-designed menu is more than a listโ€”itโ€™s your brandโ€™s sales strategy...
07/30/2025

๐—ฌ๐—ผ๐˜‚๐—ฟ ๐— ๐—ฒ๐—ป๐˜‚ ๐—œ๐˜€ ๐—ฎ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ง๐—ผ๐—ผ๐—นโ€”T๐—ฟ๐—ฒ๐—ฎ๐˜ ๐—œ๐˜ ๐—ง๐—ต๐—ฎ๐˜ ๐—ช๐—ฎ๐˜†

A well-designed menu is more than a listโ€”itโ€™s your brandโ€™s sales strategy in print (or on screen). Strategic placement, descriptive language, and pricing psychology all influence customer decisions. Done right, it drives upsells, improves table turn, and reinforces your concept. Donโ€™t leave revenue on the tableโ€”design with intention.

Your menu should sell your story, not just your food.

๐—ฅ๐—ฒ๐˜€๐˜๐—ฎ๐˜‚๐—ฟ๐—ฎ๐—ป๐˜ ๐—œ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜† ๐—š๐—ฟ๐—ฎ๐—ฝ๐—ฝ๐—น๐—ฒ๐˜€ ๐˜„๐—ถ๐˜๐—ต ๐—–๐—ฟ๐—ฒ๐—ฑ๐—ถ๐˜ ๐—–๐—ฎ๐—ฟ๐—ฑ ๐—™๐—ฒ๐—ฒ ๐—›๐—ถ๐—ธ๐—ฒ๐˜€Credit card processing fees have risen significantly in 2025, pre...
07/29/2025

๐—ฅ๐—ฒ๐˜€๐˜๐—ฎ๐˜‚๐—ฟ๐—ฎ๐—ป๐˜ ๐—œ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜† ๐—š๐—ฟ๐—ฎ๐—ฝ๐—ฝ๐—น๐—ฒ๐˜€ ๐˜„๐—ถ๐˜๐—ต ๐—–๐—ฟ๐—ฒ๐—ฑ๐—ถ๐˜ ๐—–๐—ฎ๐—ฟ๐—ฑ ๐—™๐—ฒ๐—ฒ ๐—›๐—ถ๐—ธ๐—ฒ๐˜€

Credit card processing fees have risen significantly in 2025, pressuring already slim margins. Some restaurants are experimenting with cash discounts or surcharges, while others are absorbing costs and adjusting menu pricing. Transparency and communication are keyโ€”customers understand fees better when they see the value behind them. Navigating these financial shifts requires both strategy and empathy.

๐Ÿ”— Read the latest on surcharge trends: https://restaurant.org/education-and-resources/resource-library/credit-card-surcharges/

No matter where I am, no matter what I do, food is at the center of everything. Celebrating family at every moment.
07/26/2025

No matter where I am, no matter what I do, food is at the center of everything. Celebrating family at every moment.

07/24/2025

๐——๐—ฒ๐—น๐—ถ๐˜ƒ๐—ฒ๐—ฟ๐˜†-๐—ข๐—ป๐—น๐˜† ๐—–๐—ผ๐—ป๐—ฐ๐—ฒ๐—ฝ๐˜๐˜€ ๐—”๐—ฟ๐—ฒ ๐—˜๐˜ƒ๐—ผ๐—น๐˜ƒ๐—ถ๐—ป๐—ด ๐—”๐—ด๐—ฎ๐—ถ๐—ป

Ghost kitchens had their heydayโ€”but now, consumer expectations are changing. Diners want digital convenience without compromising quality, consistency, or brand personality. Todayโ€™s top virtual concepts invest in packaging, loyalty programs, and even pop-up dine-in experiences to build credibility. If youโ€™re running delivery-only, consider how youโ€™re maintaining connection beyond the screen.

Staying relevant in this space means treating delivery like a brand, not a backup plan.

๐—ฅ๐—ฒ๐˜€๐˜๐—ฎ๐˜‚๐—ฟ๐—ฎ๐—ป๐˜ ๐—ง๐—ฒ๐—ฐ๐—ต ๐—ง๐—ฟ๐—ฒ๐—ป๐—ฑ๐˜€ ๐˜๐—ผ ๐—ช๐—ฎ๐˜๐—ฐ๐—ต ๐—ถ๐—ป ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐ŸฑTechnology is reshaping the restaurant industry, from AI-driven inventory systems...
07/22/2025

๐—ฅ๐—ฒ๐˜€๐˜๐—ฎ๐˜‚๐—ฟ๐—ฎ๐—ป๐˜ ๐—ง๐—ฒ๐—ฐ๐—ต ๐—ง๐—ฟ๐—ฒ๐—ป๐—ฑ๐˜€ ๐˜๐—ผ ๐—ช๐—ฎ๐˜๐—ฐ๐—ต ๐—ถ๐—ป ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฑ

Technology is reshaping the restaurant industry, from AI-driven inventory systems to dynamic pricing models. Operators who adapt early are finding improved efficiency, less waste, and stronger guest insights. Tools like predictive ordering and automated scheduling reduce overhead and boost consistency. The future of hospitality is digital, and itโ€™s already here.

๐Ÿ”— https://recipeofsuccess.com/contact

July marks the halfway point of the yearโ€”an ideal time for restaurant operators to reflect, recalibrate, and refocus. Ar...
07/21/2025

July marks the halfway point of the yearโ€”an ideal time for restaurant operators to reflect, recalibrate, and refocus. Are your goals on track? Where are you overperforming, and where is there room to improve? This is the moment to revisit your budget, update your forecasts, and optimize staffing or inventory strategies for the back half of the year.

Use performance data, guest feedback, and team insights to fine-tune your operational playbook. A proactive check-in now sets you up for a stronger Q3 and Q4โ€”and reduces costly surprises down the road.

Enjoying lunch at  today, sampling their new menu! Delicious!
07/18/2025

Enjoying lunch at today, sampling their new menu! Delicious!

Your drinks menu should be more than an afterthoughtโ€”it should drive engagement, revenue, and repeat visits. Signature c...
07/17/2025

Your drinks menu should be more than an afterthoughtโ€”it should drive engagement, revenue, and repeat visits. Signature cocktails, mocktails, or locally inspired pairings elevate your brand experience. Beverage programs are high-margin and high-impact when done right. Great drinks keep people talkingโ€”and returning.

Take the opportunity to showcase seasonal ingredients, spotlight local distilleries or non-alcoholic artisans, and offer your team training that turns servers into storytellers. A well-curated beverage program isnโ€™t just about whatโ€™s in the glassโ€”itโ€™s about the memory it creates.

Mid-summer lulls can feel unsettlingโ€”but theyโ€™re an opportunity in disguise. Use the downtime to streamline your systems...
07/16/2025

Mid-summer lulls can feel unsettlingโ€”but theyโ€™re an opportunity in disguise. Use the downtime to streamline your systems, retrain staff, and test new menu items. Operators who focus on internal excellence during off-peak periods emerge stronger and more profitable. Treat slow weeks as your growth window.

๐—›๐—ผ๐˜€๐—ฝ๐—ถ๐˜๐—ฎ๐—น๐—ถ๐˜๐˜† ๐—ฎ๐—ป๐—ฑ ๐—›๐—ฒ๐—ฎ๐˜ ๐—ช๐—ฎ๐˜ƒ๐—ฒ๐˜€: ๐—ข๐—ฝ๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐—ฅ๐—ฒ๐—ฎ๐—ฑ๐—ถ๐—ป๐—ฒ๐˜€๐˜€As temperatures rise, so do the operational challenges. Prepare your te...
07/15/2025

๐—›๐—ผ๐˜€๐—ฝ๐—ถ๐˜๐—ฎ๐—น๐—ถ๐˜๐˜† ๐—ฎ๐—ป๐—ฑ ๐—›๐—ฒ๐—ฎ๐˜ ๐—ช๐—ฎ๐˜ƒ๐—ฒ๐˜€: ๐—ข๐—ฝ๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐—ฅ๐—ฒ๐—ฎ๐—ฑ๐—ถ๐—ป๐—ฒ๐˜€๐˜€

As temperatures rise, so do the operational challenges. Prepare your team and facilities for heat surges with HVAC checks, cooling breaks, and hydration protocols. Refresh your summer menu with cooling dishes and high-margin cold beverages. Guest and team comfort is part of service excellence.

The Department of Labor is intensifying audits in foodservice, with a focus on wage theft, misclassification, and improp...
07/11/2025

The Department of Labor is intensifying audits in foodservice, with a focus on wage theft, misclassification, and improper tip pooling. Noncompliance doesnโ€™t just cost moneyโ€”it damages trust with your team and guests. Now is the time to review your payroll systems, job descriptions, and tip practices. Prevention beats penalties.

๐Ÿ”— https://www.dol.gov/agencies/whd

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Our Story

The Recipe of Success is a nationally recognized consulting firm that has held the โ€œsecret ingredientโ€ to creating some of the best restaurants, fast casual dining venues, cafes, bars, bakeries and multifaceted catering and events businesses. Embracing a hands-on consultancy philosophy and an entrepreneurial spirt, The Recipe of Success provides profitable and executable solutions to private equity, owners and operators of restaurant companies. The boutique firm specializes in both launching new restaurant startups along with turnarounds for struggling or financially distressed operations by bringing fresh ideas to the table, including: concept development, food and beverage strategies, menu development, real estate brokerage, restaurant design and construction, operational procedures, marketing and staff training to drive guest frequency and maximize revenue. Since 2000, The Recipe of Success has legacy of success โ€œmenuโ€ of over 150 major clients.

Prior to starting his consulting business in 2000, Mark spent 19 years in corporate and entrepreneurial organizations. Mark has opened over 300 new restaurant and retail locations in both the Corporate and Consulting phases of his career.