11/12/2025
President Trump announced on September 30, 2025, the creation of TrumpRx, a government-backed direct-to-consumer website designed to allow Americans to purchase prescription drugs at significantly discounted prices, aiming to address high U.S. drug costs. This initiative is part of a broader strategy to enforce "most-favored-nation" (MFN) pricing, ensuring U.S. prices match the lowest rates paid by other developed nations, and to bypass middlemen like pharmacy benefit managers (PBMs) that inflate costs.
Key Details of TrumpRx and Related Efforts
How It Works: TrumpRx functions as an online platform where patients can buy medications directly, with prices negotiated to undercut current market rates. It's tied to deals with pharmaceutical companies, starting with Pfizer, to reduce costs on a wide range of drugs. For example, it promotes transparency and eliminates "secret kickbacks" to PBMs, passing savings directly to consumers.
Recent Deals and Impact:
Pfizer Agreement (Sept 30, 2025): Lowers prices on many products; Pfizer gets a tariff grace period in exchange.
Eli Lilly & Novo Nordisk (Nov 2025): Slashes GLP-1 drugs (e.g., Ozempic, Wegovy, Mounjaro, Zepbound) for Medicare/Medicaid to $245/month, with copays as low as $50 for beneficiaries—down from $1,300+. This expands access for diabetes, obesity, and heart disease treatments.
Five Total Deals by Nov 6, 2025: Covering high-expenditure drugs, providing "substantial price relief" for millions.
Fertility Drugs: Recent MFN application offers massive discounts by cutting PBM involvement.
Broader Context: U.S. drug prices are ~3x higher than in peer nations due to foreign discounts subsidized by American buyers. Trump's May 2025 executive order mandates MFN pricing across Medicare, Medicaid, and private insurance, including weight-loss drugs. It includes tariffs on imports unless manufacturers comply.
Potential Limitations
Not a Full Elimination: While aiming for deep cuts (Trump has claimed up to 500% reductions in some rhetoric), it won't make all drugs free—focus is on alignment with international lows (e.g., 50-80% savings on select meds). Critics note it may not overhaul supply chain issues fully.
Reversals: Trump recently ended some Biden-era pilots for generic copays and gene therapy affordability, potentially shifting priorities away from certain cost controls.
Implementation: Rollout is ongoing; full effects depend on manufacturer compliance and congressional support. Past efforts (2018-2020) saw modest wins like price freezes but faced legal hurdles.
This builds on Trump's first-term actions (e.g., gag clause bans, rebate rule) but escalates with direct negotiation and TrumpRx as a consumer-facing tool. For updates, check whitehouse.gov or HHS announcements.
President Donald J. Trump and Vice President JD Vance are committed to lowering costs for all Americans, securing our borders, unleashing American energy dominance, restoring peace through strength, and making all Americans safe and secure once again.