Foundation Partners Group

Foundation Partners Group Our partnerships flourish when we embrace individual character and share our unique values.

Foundation Partners is a leading provider of innovative funeral and cemetery experiences focused on building strong relationships with our Partners and Team members who care for the communities we service across the nation. While families may desire burial or cremation services, the Foundation Partners network has the skill and experience to deliver the highest quality services in both formats of final disposition.

As we celebrate Independence Day, we express gratitude for the freedoms we enjoy and remember those who made it possible...
07/04/2025

As we celebrate Independence Day, we express gratitude for the freedoms we enjoy and remember those who made it possible.

In this episode of the Customer Connection podcast, host Andrew Clark, Sr. Vice President, Strategic Operations for Foun...
01/07/2025

In this episode of the Customer Connection podcast, host Andrew Clark, Sr. Vice President, Strategic Operations for Foundation Partners Group, speaks with Kenneth Carlson-McLagan, Regional Leader, about the significance of customer loyalty in the funeral service industry. They discuss how creating memorable experiences, addressing issues proactively, and personalizing services can lead to repeat customers. Listen now! https://player.captivate.fm/episode/167b6b76-9de8-4b41-9d9f-5c6b2e4eebc0/

In a recent study commissioned by Afterall, we found that while over 90% of Americans recognize the importance of having...
12/13/2024

In a recent study commissioned by Afterall, we found that while over 90% of Americans recognize the importance of having end-of-life planning conversations with their loved ones, nearly half have yet to start the conversation.
We believe that proactive conversations about end-of-life wishes with parents, spouses and significant others are essential for ensuring peace of mind for families. It's never too early to have a candid discussion about these sensitive topics, and it's never too late to start planning.
We encourage families to take the time to have these important conversations and ensure that their loved ones' wishes are understood, documented and respected when the time comes.
Read the full article to learn more:

Birds, bees and final wishes — a new study says “now’s the time” for the other Big Talk with Mom and Dad: the one about what will occur when the end of life happens. A new poll of 2,000 U.S. adults found 90% believe having conversations about end-of-life planning is important and nearly six ...

A Heartfelt Congratulations to Jennifer Lindell-Roys! We’re honored to celebrate Jennifer, Funeral Director at Kersey Fu...
12/12/2024

A Heartfelt Congratulations to Jennifer Lindell-Roys! We’re honored to celebrate Jennifer, Funeral Director at Kersey Funeral Home, for being named 2024 Funeral Director of the Year by American Funeral Director magazine!

Jennifer’s unwavering dedication, empathy, and leadership shine brightly in everything she does, making a profound difference in the lives of the families she serves in Winter Haven, FL. This recognition is a testament to her incredible impact and the heartfelt care she provides every day.

Jennifer, we are so proud of you and the incredible work you do. Thank you for embodying the mission and values of Foundation Partners Group! ❤️

https://foundationpartners.com/fpgnews/congratulations-jennifer-lindell-roys-2024-funeral-director-of-the-year/

This month’s American Cemetery & Cremation magazine features an article with Mark Krause exploring how funeral professio...
11/22/2024

This month’s American Cemetery & Cremation magazine features an article with Mark Krause exploring how funeral professionals can adapt to the evolving needs of families.

The article dives into key insights, including:
– Generational differences: 68% of Gen Z strongly value meaningful memorial services, compared to 44% of Baby Boomers.
– Cremation flexibility: Cremation doesn’t mean skipping services – it opens the door to more personalized and meaningful options.
– Modern approaches: Families are looking for welcoming spaces and unique ways to honor their loved ones’ legacies.

As the industry changes, there are more opportunities than ever to create services that truly resonate with every generation. Pick up the latest issue of American Cemetery & Cremation to learn more! https://www.kates-boylston.com/american-cemetery-and-cremation/cremation-or-celebration/article_7bdfc1fc-8065-11ef-8d4e-2713c483b160.html?utm_source=kates-boylston.com&utm_campaign=%2Fnewsletter%2Foptimize%2Famerican-cemetery-cremation%2F%3F-dc%3D1732111236&utm_medium=email&utm_content=read%20more

In this episode of Foundation Partners Group’s Customer Connection podcast, Sr. Vice President of Strategic Operations A...
11/19/2024

In this episode of Foundation Partners Group’s Customer Connection podcast, Sr. Vice President of Strategic Operations Andrew Clark speaks with Lawrence Melton, location leader at the Island Funeral Home. They discuss the importance of customer experience in the funeral industry, emphasizing the need for personalized services. Lawrence shares insights on listening to families, exceeding their expectations, and creating a culture of positivity and solutions within his team. https://player.captivate.fm/episode/9574422a-a56a-4118-b8d0-df06b43cc372/

As the needs and wishes of families evolve, so too must the services we provide. A recent feature in American Cemetery a...
11/18/2024

As the needs and wishes of families evolve, so too must the services we provide. A recent feature in American Cemetery and Cremation magazine highlights how funeral professionals can adapt to today’s preferences, offering modern, meaningful celebrations that truly honor a loved one’s life.

Our own Krause Funeral Homes in Wisconsin has led the way in creating unique service experiences that resonate with families. From personalized memorials to our popular grief therapy dog, we’re redefining what it means to celebrate a legacy.

Check out the article to learn more about how we, as an industry, can continue meeting families where they are. https://www.kates-boylston.com/american-cemetery-and-cremation/cremation-or-celebration/article_7bdfc1fc-8065-11ef-8d4e-2713c483b160.html

Tulip Cremation’s General Manager, Will Swaney, recently spoke with KATU in Portland, Oregon about how Tulip’s online pl...
11/13/2024

Tulip Cremation’s General Manager, Will Swaney, recently spoke with KATU in Portland, Oregon about how Tulip’s online platform is designed to simplify the arrangement process during difficult times.

To learn more about how we’re helping families with accessible, caring service, watch Will’s interviews here:
https://katu.com/afternoon-live/lifestyle-health/tulip-cremation-11-06-2024

The death of a loved one can be a difficult time for any family.William Swaney from Tulip Cremation joined us to share how they can help make this emotional tim

Since 2018, Hiers-Baxley Funeral Services has proudly hosted the Hometown Heroes Gala, a heartfelt event recognizing fir...
11/12/2024

Since 2018, Hiers-Baxley Funeral Services has proudly hosted the Hometown Heroes Gala, a heartfelt event recognizing first responders and healthcare professionals for their incredible service. This year, over 100 heroes were honored, and funds were raised for NAMI Marion County to support mental health resources for our local heroes.

Thank you to American Funeral Director magazine for recognizing the impact of this meaningful event, and to the Hiers-Baxley team for celebrating those who protect and serve our community every day.
https://www.kates-boylston.com/american-funeral-director/recognizing-the-hometown-heroes/article_d06ede80-80ef-11ef-8452-575a1ab8afc6.html

For Dia de Los Mu***os, our Chico Cemetery team in California invited the community for a day of remembrance, reflection...
11/11/2024

For Dia de Los Mu***os, our Chico Cemetery team in California invited the community for a day of remembrance, reflection, and vibrant celebration. Together, they created altars, shared stories, and honored the lives of loved ones in beautiful and meaningful ways.

Thank you to everyone who joined and to our amazing team who brought such warmth and love to this special tradition. We’re honored that Chico Cemetery could be a place for such meaningful remembrance.

***os

We've had a great couple of days at the NFDA Convention, connecting with so many of you! We’ve enjoyed seeing how much e...
10/23/2024

We've had a great couple of days at the NFDA Convention, connecting with so many of you! We’ve enjoyed seeing how much everyone appreciated spending time with the wonderful therapy dogs at the Pause for Paws Booth. If you didn’t get a chance to visit today, we’ll be back tomorrow—stop by, meet the dogs, and say hello. We’d love the opportunity to connect with you!

We had a great time at the Mardi Gras-themed kick-off party for the NFDA International Convention last night! Anne Vette...
10/21/2024

We had a great time at the Mardi Gras-themed kick-off party for the NFDA International Convention last night! Anne Vetter and Rick Tuss, along with Jennifer Lindell (far left) and Jacqueline Williams (far right) from Kersey Funeral Home, enjoyed celebrating and connecting with industry friends. It was a wonderful way to kick off the week in New Orleans, and we’re looking forward to learning, collaborating, and having meaningful conversations over the next few days.

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369 N. New York Avenue
Winter Park, FL
32789

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Our Story: Capturing, acknowledging, and sharing life's purpose.

Our story begins with strong roots in the funeral industry. The Foundation Partners (FPG) leadership team consists of funeral home owners and business experts who understand how to merge the most compassionate and memorable end-of-life care with new ideas and technology.

Founded in 2010, Foundation Partners has experienced significant growth over the years and we now serve more than 21,000 families annually in 17 states at one of our over 80 locations across the country.

We are uniquely positioned to create new paths in the funeral industry. Because we are a private company, we have the opportunity to make long-term decisions that embrace each funeral home’s individual characteristics and community values. It is our passion and unwavering commitment to our Partners, Team Members, and our Families that will carry on our story and the stories of those we serve into the future of the funeral industry.

Foundation Partners is driven by five truths that keep us true to our principles and committed to our Partners’ traditions and legacy. Our desire to preserve these legacies combined with our innovative approach sets us apart from the competition. As the funeral industry continues to change, it is these five truths that will guide us as we propel forward into the future of the funeral industry.