Emily Braidwood

Emily Braidwood So don't go another day, night or hour suffering with burning balls and aching legs... Ladies, science has (finally) come to the party!!

Unlike any other 'insole' on the market, our podiatrist-designed footbeds effortlessly deliver scientific support & luxurious comfort to your everyday shoes, so you can walk all day & dance all night!
- REUSABLE
- SKIN-STICKABLE (hello Pilates & dance) Born to deliver comfort & support to all styles of shoes without compromising science, style, size or space, the Emily Braidwood insoles are podiatrist-designed and approved by hundreds of women to ensure we consistently tick all the boxes for fit, feel & function! Unlike any other 'insole' on the market, our EB STILETTO patented engineering prevents the foot and ankle rolling outwards to minimise the likelihood of foot pain, muscle fatigue and nasty injuries, whilst delivering dreamy air-infused HEXAGEL pod cushioning technology under the ball of the foot. But our smart patented engineering doesn't stop at heels. Our EB FLATS seamlessly delivers all the support and comfort you need in your dress shoes, everyday shoes, football boots and trainers, to balance the foot and optimise alignment, without slipping your foot out of the shoe. A bit of extra cool info:

- Our insoles are skin-stickable so you can wear them to your Barre, Ballet, Pilates and Yoga classes, so you can exercise your right to be pain-free & getting results!

- Trusted by podiatrists, physiotherapists, sports physicians & surgeons, we have packed our range full of the latest in science and blended with with over 15 years of clinical know-how so we know we have you covered for injuries including plantar fasciitis, peroneal tendinopathy, lateral ankle sprains, hyper mobility, heel pain, and arch pain.

- Our footbeds are reusable, transferable & shoe-friendly

- Our packaging is sustainable

- $5 AUD of each online sale goes to a charity supporting women get back on their feet through education and employment.

We are a start up juggling lots of balls, but we stop everything and break out in dance every time we receive a review -...
07/11/2023

We are a start up juggling lots of balls, but we stop everything and break out in dance every time we receive a review - we love hearing how we are helping our community and your feedback shapes our future products, so thank you for taking the time ⭐️💃🙌

Check out our complete range of insoles at Balmain Sports Medicine] Repost • Balmain Sports Medicine] Work all day, danc...
31/05/2022

Check out our complete range of insoles at Balmain Sports Medicine]

Repost • Balmain Sports Medicine]
Work all day, dance all night & exercise for life!

Have you seen the range of insoles at BSM?

THE ONLY INSOLES YOU’LL NEED.

If you’re on your feet all day, you’re an athlete or you just love cute shoes, the EB footbeds will deliver luxurious support and comfort, without compromising shoe style or space. The only question is… FLATS or HEELS?

Ask your Podiatrist or Physio about them.

A common misconception is that a high arched foot requires a high arched, hard orthotic or insole to support the arch. I...
26/05/2022

A common misconception is that a high arched foot requires a high arched, hard orthotic or insole to support the arch. In fact, this will more-often-than-not cause the foot to roll out further and lead to an increase in symptoms.

Supporting high arched feet requires a combination of tilting the heel and forefoot inwards with a soft arch contour to balance the tilt. This combination will realign the foot, offload the lateral tissues, provide shock absorption and gently increase the surface area under the foot.

Both our EB FLATS and EB HEELS footbeds are suitable for high arched feet, striking the perfect balance of cushioning, support and offloading of the lateral foot, ankle and leg.

Hello Autumn Fashion 😍We are OBSESSED with these sneakers from Von-Röutte Sneakers] Repost • Von-Röutte Sneakers]  wea...
03/05/2022

Hello Autumn Fashion 😍

We are OBSESSED with these sneakers from Von-Röutte Sneakers]

Repost • Von-Röutte Sneakers]
wearing our Oslo White

Thanks for the kind words Angie 🙌 If you’d like to leave us a review or to hear from more women like Angie check out our...
28/04/2022

Thanks for the kind words Angie 🙌

If you’d like to leave us a review or to hear from more women like Angie check out our website (link in bio).

Sending sweet thoughts for a happy Easter 🐰 🥚
17/04/2022

Sending sweet thoughts for a happy Easter 🐰 🥚








‘Foot health is finally securing its place as an essential piece to our wellness puzzle’ 🙌Check out   to learn more abou...
07/04/2022

‘Foot health is finally securing its place as an essential piece to our wellness puzzle’ 🙌

Check out to learn more about foot health and why you should be investing in your feet!






Feet sore after a Saturday night on the dance floor? We’ve got you covered! Sunday recovery made easy with our EB’s so y...
03/04/2022

Feet sore after a Saturday night on the dance floor? We’ve got you covered!

Sunday recovery made easy with our EB’s so you can walk all day and dance all night, ALL WEEKEND LONG!

Shoes:






Ladies, let’s do Marilyn proud and keep our heads held high as we walk into the week ahead. Unless of course you’re chec...
21/03/2022

Ladies, let’s do Marilyn proud and keep our heads held high as we walk into the week ahead. Unless of course you’re checking out your cute kicks! 👡







As the sun sets on round 2 of the  we wish all players injured a speedy recovery! Unfortunately, in a contact sport like...
20/03/2022

As the sun sets on round 2 of the we wish all players injured a speedy recovery!

Unfortunately, in a contact sport like rugby league injuries are common. Injuries tend to result from collision, with the lower limb (thigh, knee, calf, ankle) most frequently affected.

If you have any questions for us on lower limb injuries, let us know in the comments!

A little piece in today’s  highlighting why your fashion shoes could be the underlying cause of your running injuries - ...
13/03/2022

A little piece in today’s highlighting why your fashion shoes could be the underlying cause of your running injuries - not your runners!

More often than not it’s our casual, weekend & work shoes that are the underlying cause of tissue overload, fatigue & tightness. Regularly clocking up steps in shoes that are too flat, high, hard, soft, loose or tight can trigger an adverse biomechanical reaction including toe gripping, postural compensations, soft tissue adaptation, bone stress and fat pad compression.

But instead of compromising fashion for function, wearing our EB footbeds in your fashion shoes reduces the impact of wearing a less-than-perfect shoe, so you can have your cake and eat it too!! 💃

Cheers to the freakin’ weekend 🥂
12/03/2022

Cheers to the freakin’ weekend 🥂




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Woolloomooloo, NSW

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For the love of shoes.

We agree, there is nothing better than sporting the perfect pair of pumps to compliment your tres chic outfit. When we slip on a pair of traffic-stopping heels we experience a feminine rush, a sophisticated swagger and then… something magical happens. We feel like taking on the world. Seriously, there’s no accessory more empowering!

That is, until your feet look like elephant’s paws and feel like a raw nerve.

However, that no pain, no gain compromise is yesterday’s predicament. With the revolutionary Emily Braidwood™ insoles, you can light up the boardroom and trip the night fantastic in your beloved heels & flats!

The high heel breakthrough.