Meg Faure

Meg Faure Meg is the best-selling author of the Baby Sense Series Books and an Occupational Therapist. As well as to offering training courses for parents.
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As a best-selling author in the field of child psychology, parenting and child development, she has written 8 parenting titles in the Sense Series Books. Meg is a mum of three, she has experienced just how different every baby can be and how this impacts all areas of parenting. She has rich experience working as an Occupational Therapist (OT) in various clinical settings including a pediatric rehab facility in New York, in private practice, and a school for children with special needs. She founded and sold (2014) the product company Baby Sense and in 2020 launched the Parent Sense App – covering all aspects of development, feeding, sleep, and health with responsive routines for babies 0-12 months old. She is a sought-after presenter in the field of childcare and has given talks and courses globally on topics including toddler feeding; self-regulation; infant and toddler behaviour; infant sensory integration; management of infant sleep problems amongst others.

10/03/2026

Last week I tackled the slopes for the first time in years. 😅

Nobody tells you about the moguls.

From the chairlift, it all looks so smooth. So effortless. Everyone gliding like they were born on skis.

Then you’re on the slope — and it’s chaos.

Sound familiar, new parents? 💛

The chairlift view of parenthood is beautiful. The reality? Moguls. Everywhere.

You’re not doing it wrong. It’s just harder from the inside.

The courage it takes to bring life into this world is only the beginning of a mother’s true strength.In honour of Intern...
08/03/2026

The courage it takes to bring life into this world is only the beginning of a mother’s true strength.

In honour of International Women’s Day, we celebrate the profound strength and wisdom inherent in womanhood.

To all the women navigating the beautiful, complex journey of creation and life: your courage is unmatched, and your spirit is bold.

Whether you are a mother finding your way through the first year or a woman supporting others, you are a miracle of wisdom. 

Image Text: “Giving birth and being born brings us into the essence of creation, where the human spirit is courageous and bold and the body, a miracle of wisdom.” — Harriette Hartigan

In honour of International Women's Day, we celebrate the profound strength, courage and wisdom inherent in womanhood.To ...
08/03/2026

In honour of International Women's Day, we celebrate the profound strength, courage and wisdom inherent in womanhood.

To all the women navigating the beautiful, complex journey of motherhood and life: your courage is unmatched, and your spirit is bold.

Whether you are a mother finding your way through the first year or a woman supporting others, you are a miracle of wisdom.

Image text: "Giving birth and being born brings us into the essence of creation, where the human spirit is courageous and bold and the body, a miracle of wisdom." — Harriette Hartigan

How sweet is the “This is Who” trend? What a wonderful opportunity to reflect on all the little versions of ourselves an...
07/03/2026

How sweet is the “This is Who” trend? What a wonderful opportunity to reflect on all the little versions of ourselves and how we have grown. We should all be so proud of our achievements, the families and relationships we’ve built and continue to nurture.

Take a moment today to reflect on those little versions of yourself. They got you where you are today! 💕

06/03/2026

It’s 6 PM. The “witching hour” is in full swing. You’ve tried feeding, burping, and rocking... and they’re still crying. 😭

We’ve all been there.

But what if the answer wasn’t a different bottle or a special burping technique?

To celebrate Episode 200 of the Sense by Meg Faure Podcast, we are going back to basics on sensory needs.

In this episode, we’re discussing why babies get overstimulated and how you can spot the difference between a physical pain and a sensory “enough is enough” moment.

My mission for 200 episodes has been to create the ultimate parenting hub that filters out the noise. This episode is the heart of that mission.

Tap the link in bio to listen to the full episode: A Parent’s Guide to the 8 Senses: Why Understanding Them is a Newborn Hack

Download the Parent Sense app for a tailored guide to your baby’s day. 📲

06/03/2026

If your baby won’t stop crying, they might just be missing the womb. 🤰

This deep-touch pressure technique mimics that cozy ‘inside’ feeling to calm their nervous system instantly.

If you’re battling the midnight movements, this swaddle technique is about to be your new best friend.

We’re talking:
• Snug support to contain those startle reflexes.
• Hand-to-midline positioning so they can soothe themselves (yes, even while wrapped!).
• Deep touch pressure that mimics the cozy safety of the womb.

Remember, your little one is learning a brand-new skill! 🧠 Settling to sleep takes practice, so don’t be afraid to sit with them, offer a little deep-touch reassurance, and maybe a dummy/pacifier if they’re extra niggly.

Pro Tip: Keep that wrap tight but breathable! A secure swaddle shouldn’t unravel, ensuring they stay safe and sound all night long. 🌙

Is "the Noise" Keeping You Awake? 🌖 If you’ve searched “should I swaddle” lately, you’ve probably found a hundred differ...
05/03/2026

Is "the Noise" Keeping You Awake? 🌖

If you’ve searched “should I swaddle” lately, you’ve probably found a hundred different answers. It’s exhausting, and quite frankly, it’s the last thing you need when you’re already sleep-deprived.

As an Occupational Therapist, I want to bring it back to the research and filter out that noise for you. Swaddling isn't just an "ancient method", it’s a neurological tool designed to bridge the gap between the womb and the world.

The "Fourth Trimester" Truth:

In the first 12 weeks of life, your baby’s nervous system is incredibly immature. This is why so many little ones become unsettled or colicky by the end of a busy day. Wrapping your baby snugly creates a deep pressure sensation, almost identical to what they felt in utero. This isn't just "cozy"—it’s emotionally reassuring and biologically necessary to calm an overstimulated system.

Why the Science Backs the Swaddle:
⭐️S L E E P: Evidence is overwhelming that swaddled babies experience higher quality REM sleep and wake less frequently.
⭐️C A L M: Deep touch pressure prevents those little limbs from shooting out in a startle reflex - a leading cause of unnecessary night wakings.
⭐️F E E D: Research shows that "difficult" feeders coordinate their sucks and breaths much better when they feel secure and swaddled.

Safe Swaddling is Non-Negotiable ⚠️

To get the benefits without the risk, keep these expert-led tips in mind:
🌟Hip Health: Always swaddle with legs bent at the hips to ensure healthy joint development.
🌟The Cut-off: You must stop swaddling at the first sign of rolling (typically between 9–12 weeks).
🌟 Freedom: Ensure your baby has plenty of un-swaddled "kick time" during the day to stretch and explore their new sense of movement.

Parenting is a journey, and you shouldn't have to guess your way through it. I’ve built the Parent Sense app to be your "expert in your pocket," offering personalised, age-appropriate advice so you can stop scrolling and start sleeping.

Ready to take action?

Download the Parent Sense app via the link in my bio for a tailored sleep plan.

04/03/2026

Comparison culture is a thief.

I’ve spent years helping mothers with their babies, supporting them through the sleepless nights and the “am I doing this right?” moments.

But I have a confession: even with all that experience, and even now that my own children are older, I’m not immune to the comparison trap. 🙋🏼‍♀️

I was recently listening to a podcast that got me reflecting on how much “comparison culture” is killing our confidence.

What we see on social media is a highlight reel, not the reality of a lived-in home.

When we compare our “behind-the-scenes”—the messy thoughts, the exhaustion, the doubt—to someone else’s “front-of-house,” we lose sight of the incredible job we are doing right now.

Let’s break the cycle:
• Mute the Noise: If an account makes you feel “less than” instead of supported, give yourself permission to unfollow.
• Your Kids Need YOU: They don’t need a “perfect” mom from a Pinterest board; they need the real, present version of you.
• Grace for the Journey: Whether you’re in the newborn haze or navigating the teenage years, speak to yourself with the kindness you’d offer a friend.

Motherhood is a journey, not a competition. Let’s stop measuring our worth against a filtered screen. 🤍

Save this for those days when you’re feeling “not quite good enough” and remember, your baby thinks you are the absolute best mom out there!

❤️

Give yourself a permission slip today, mama.Motherhood is a beautiful, messy, constant state of “under construction.” So...
03/03/2026

Give yourself a permission slip today, mama.

Motherhood is a beautiful, messy, constant state of “under construction.” Sometimes the loudest voice in the room is the one in our own heads telling us we need to do more, be more, or know more.

Today, we’re reminding ourselves that it’s okay to not have it all figured out.

You have the power to give yourself permission to:
• Aim for “good enough” instead of “perfect.”
• Navigate the “grey area” of new emotions without judgment.
• Embrace the “mom-brain” rewiring as part of the journey.
• Be a human first, and a mother second.

Bouncing forward happens when we stop waiting for a green light from the world and start giving it to ourselves.

Tag a mom you love 💕 below who needs to hear this today.

Let’s remind each other to be a little kinder to ourselves. 👇

Together, we’re building a community that filters out the noise and takes the guesswork out of parenting.

I know how loud the “noise” of parenting can get. We often find ourselves scrolling through Reels, wondering why everyon...
01/03/2026

I know how loud the “noise” of parenting can get.

We often find ourselves scrolling through Reels, wondering why everyone else seems to have it all together while you’re just trying to figure out the next nap time or feeding session. 

Here is the truth: motherhood isn’t about perfection. It’s found in the small, quiet wins…The way you soothe your baby after a long day, the patience you find when you’re exhausted, and the love you pour into every little detail of their care. 

If you’ve been feeling the pressure to do it all “right,” take a deep breath. You are doing an incredible job exactly as you are. We are all in this together, learning as we go.

Double tap if you needed to hear this today! ❤️

Or share with a fellow mama who needs a little reminder that she’s doing great.

28/02/2026

Introducing expressed bottles to your breastfed baby doesn’t have to be a struggle! 🍼

Whether you’re returning to work or just need a little more flexibility, these 5 steps will help make the transition smooth and stress-free for both you and your little one.

Here is how to get started:

Keep it consistent: Offer expressed breast milk so the flavour and consistency remain familiar.

Find the right fit: Don’t be afraid to try various teats and bottles until you find the one your baby prefers.

The “Pre-feed” trick: Offer a little bit of milk first so they aren’t “hysterically hungry” while trying to learn this new skill.

Timing is everything: Try the bottle when your baby is well-rested after a sleep.

Teamwork: Have dad, granny, or a nanny offer the first feed so the baby doesn’t immediately associate the meal with your breast.

Creating the ultimate parenting hub and taking out the guesswork for you!

Save this post for future reference! 📌

Does it ever feel like you’re living two lives at once?One minute you are deeply in love with your baby, and the next, y...
27/02/2026

Does it ever feel like you’re living two lives at once?

One minute you are deeply in love with your baby, and the next, you’re grieving the person you were before.

If the transition into motherhood feels intense, it’s not because you’re doing it wrong—it’s because you are in the middle of a major developmental shift.

It’s called Matrescence.

Just like adolescence, this is a total identity overhaul. You wouldn’t expect a teenager to “snap back” to being a child, so why do we ask ourselves to return to the person we were before?

The truth about your “new” self:

• The “Push-Pull” is Science: That tug-of-war between wanting autonomy and wanting to hold your baby is a biological reality. Your brain is simply integrating two versions of you. It’s okay to miss your freedom and love your child at the exact same time.

• “Mom Brain” is an Upgrade: You aren’t losing your edge; you’re becoming specialized. Your brain is “pruning” old data to make room for hyper-intuition. You might forget a grocery list, but you’ve become world-class at reading your baby’s needs.

• Naming it Tames it: When we stop looking at these feelings as a “disorder” and start seeing them as a stage, the “I’m a bad mom” narrative loses its power.

You aren’t becoming “dimmer.” You are becoming more powerful. Let go of the “snap back” and move forward into the woman you are becoming.

💬 Comment: Type “YES” if you needed this permission to be human today.

Want to dive deeper? Tap the link in my bio to listen to my podcast, Sense by Meg Faure, episode 60: Mums, be kinder to yourselves.

📌 Save this for the days when the transition feels a little too loud.

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Home of Baby Sense

The home of Baby Sense advice and support. This community is where you will find all the ‘Sense’ from Meg Faure’s books as well as her professional advice.

Meg is an Occupational Therapist with a special interest in babies and toddlers - specifically irritable infants; sleep problems, emotional engagement difficulties and fussy feeding. Her clinical practise is in Cape Town and she consults and speaks internationally too.

Passionate about parenting babies, Meg seeks to assist parents to nurture their baby’s emotional world in all her areas of work:

 Meg co-authored Baby Sense, Sleep Sense, Feeding Sense, The Baby Sense Secret and Pregnancy Sense. Her latest book, Weaning Sense was released in August 2017.