06/05/2026
If your algorithm is full of “What I Eat in a Day” content that makes you feel like you’re doing it wrong, this one’s for you.
Research shows WIEIAD videos disproportionately feature eating patterns below 1,200 kcal/day, ultra-processed-free plates, and bodies that skew underweight, presenting this as aspirational “health.” A 2022 content analysis found that over a third of WIEIAD TikToks promoted dietary restriction without any nutritional basis. At the same time, GLP-1 medications have exploded on social media, not as medical tools, but as aesthetic shortcuts. Eating disorder helplines across Australia and the UK have reported surges in calls from young women seeking GLP-1s for weight loss, not metabolic disease. Meanwhile, Google searches for “thinspiration” and “Ozempic diet” continue to climb year on year.
Use this post to remind you that eating is not perfect.