05/17/2025
That sticker says it all—“Hugs not drugs” may sound simple, but there's some powerful truth behind it.
Cuddle therapy isn’t a replacement for addiction treatment, but it can be a deeply supportive complement—a way to help soothe the nervous system, build healthy touch boundaries, and meet the very real human need for connection and comfort.
When someone is working through addiction, they’re often also wrestling with isolation, shame, anxiety, or unresolved trauma. These aren’t just emotional states—they’re physical, too. The body stores stress. And without safe, nurturing touch/support many people reach for substances as a way to self-soothe- Ive been there too.
Here’s how cuddle therapy helps:
Regulates the nervous system: Gentle, consensual touch releases oxytocin (the “bonding hormone”) and lowers cortisol, helping the body feel safe and calm.
Models healthy connection: You get to experience being held, seen, and accepted exactly as you are—without judgment or pressure.
Breaks the isolation cycle: Regular sessions build trust, presence, and a sense of being supported in your recovery journey.
Supports emotional healing: Sometimes, what the heart needs most is a warm hug and someone to sit with you in stillness.
Cuddle therapy is about relearning safety, reclaiming your body, and realizing that your needs are valid. If that resonates with you or someone you love, maybe it’s time to explore what healing through connection can feel like.
Want to chat more about how this could support your journey?
Book a free 15-minute call at www.presencecuddletherapy.ca — let’s see if this kind of care is right for you.