Rowan’s Rule

13/05/2025

It has now been a year since the wheels truly started turning for Rowans Rule and I am so proud of what we have achieved:

💙 Infant CPR video available in BSL, English, English Subtitle, Polish, Punjabi, Romanian, Slovak and Urdu
💙 Rowans Rule partially implemented in University Hospitals Derby & Burton
💙 Rowans Rule pending in Chesterfield, Nottingham and Stoke & Staffordshire Trust and Sandwell & West Birmingham
💙 We are also working towards and aiming for Rowans Rule to be within our Urgent Treatment Centres, GP Out of Hours, 111 Services, Baby Red Books and additional hospital trusts

As always, my only ask is to keep sharing the message

Share your videos with friends, family, and the world

07/01/2025

Lovely catch up with BBC Radio Derby this morning on the success of Rowans Rule last year 💙

03/01/2025

31/12/2024

As 2024 draws to a close, I’d like to say a massive thank you to everyone for their support of Rowans Rule.

Almost 30,000 people have seen the videos via our page alone which is mind blowing.

Our biggest achievement is that University Hospitals Derby & Burton are now showing Rowans Rule film in their antenatal waiting areas and will be part of their discharge process.

Ahead of my maternity leave drawing to a close, I am taking a little break from Rowans Rule in order to spend some quality time with Caleb but I ask that everyone keeps spreading the message and remember

Happy New Year love Rachel, Christian, Rowan & Caleb xx

03/11/2024

BBC Breakfast this morning

So pleased with national coverage and thank you to Mini First Aid’s Gemma for a live demonstration and dispelling common misconceptions 🥰

The Infant CPR video has now been viewed over 20,000 times on our page. Thank you everyone for the support and shares.

Let’s keep spreading the word in Rows name

02/11/2024

Thank you to BBC News for the wonderful piece

Also featuring Caleb’s TV debut 🥰

01/11/2024

We’ve just heard that Rowans Rule will be on East Midlands Today at 1:30pm and 6:30pm.

Let’s keep spreading the message far and wide

31/10/2024

A couple have made an instructional video on how to perform infant CPR after their son died.

30/10/2024

15/10/2024

I am so over the moon to say that the video has now been viewed 10,000 times!

Thank you so much everyone for the support and sharing … let’s keep it going 💙💙

11/10/2024

Rowan was just seven days old when he stopped breathing and suffered a cardiac arrest at home and we, his parents, had to look online to learn how to perform infant CPR whilst waiting for emergency services to arrive. We felt helpless and panicked, and that feeling will stay with us forever.

Today, on what would have been his second birthday, we are launching a video in his memory to teach parents this lifesaving skill. We hope you never need to perform infant CPR, but knowledge is power.

We are on a mission to share this video far and wide so that every parent, carer and guardian knows what to do if a baby in your care becomes unresponsive.

So today, on Rowan's birthday, we invite you to share this video, share the message and share this lifesaving skill.

We are working closely with our local NHS hospital, University Hospitals of Derby and Burton, to share this video with families during pregnancy, on digital screens in antenatal clinics and to offer it to everyone before they are discharged from maternity services.

We are very grateful to The Family Hub, who have funded this video and collaborated with us to tell Rowan's story in such a beautiful way 💙

27/09/2024

That’s a wrap on Rowans Rule film 🎥

Can’t wait to see it, show you all then the work begins in getting it into as many hospitals as possible

A massive thank you to all involved especially Derby Family Hubs and Lo&Behold Creative for all their hard work

Stay tuned 💙