13Thirteen

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13Thirteen

♥ Lactation & Babywearing Consults
♥ Prenatal & Parenting Workshops
❤️‍🩹Infant First Aid Workshops
🛍️Buy & Rent Baby Carriers
💌 DM for an appointment
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Babywearing & Breastfeeding Consultancy | Baby Carrier Rentals | Retail and Distribution of Baby Carriers, Diaper Bags and more!

13Thirteen comprises of a dedicated team of experienced parents who aim to empower and equip modern mums and dads with the knowledge and tools they need to be confident parents on-the-go, through education and by offering a wide range of ergonomic baby carriers for rent and sale. We also design our own line of lightweight, functional and ergonomic diaper backpacks that conveniences the modern parent. At 13Thirteen, we believe that skin-to-skin, breastfeeding and babywearing are crucial in shaping the bond between parent and child. This is why we encourage skin-to-skin and Babywearing right from the very start. To cater to different parents’ needs, lifestyles and budget, we offer various types of baby carriers from a wide range of reputable brands. To us, there is no “best” carrier - it is about finding a baby carrier that suits you best. Our in-house Certified Babywearing Educator and Lactation Counsellor, Rynette, is a mother of 4, and offers private and group consultations to help parents learn the knowledge and skills to parent confidently. Contact us to learn more and be empowered!

14/01/2026

Babywearing looks easy in photos... But ergonomic safety is more than just a safety certification.

Proper positioning protects your baby’s hips and your back and helps you carry your baby comfortably. Get expert help to find the perfect fit.

Think babywearing is as simple as “putting the baby in”? Think again. 👶✨

A proper babywearing consultation is vital for the safety of your little one and your own physical comfort. Without the right positioning, you risk putting your baby in an improper position and unnecessary strain on your shoulders and back.

Why professional guidance matters:
- Safety First: Ensuring clear airways and chin-off-chest positioning is critical.
- The Right Fit: Every body type is different. A pro helps you adjust the tension and fit to suit your unique frame.
- Confidence: Stop second-guessing if you’re doing it “right” and start enjoying the bond.

📩 DM us “CONSULT” to learn more about our lactation and babywearing services!

✨ Join our Village! Raising a tiny human takes a community. We’re here to support you with expert tips on everything from prenatal care and babywearing to lactation and infant first aid.

13/01/2026

Mastering breastfeeding takes time 🍼.

11 years. 4 children. Countless challenges overcome. From engorgement and mastitis to supply drops. You don’t have to navigate this alone.

Breastfeeding is often called “natural,” but that doesn’t mean it’s always easy. 🤍

Meet Rynette, our Lead Lactation Counsellor. Her perspective isn’t just theories…it’s deeply personal. Rynette breastfed for 11 years straight and supported over 500 parents on their lactation journey.

She has navigated the highs and lows of:
- Physical hurdles: Dealing with the pain and frustration of engorgement and mastitis.
- Emotional stress: Worrying about bottle preference and lack of supply.
- Supply shifts: Managing sudden drops in milk supply while keeping her baby fed.
- Complex journeys: Breastfeeding through four pregnancies and tandem feeding her children.

Whether you are an expectant mother wanting to prepare for a successful start or a postpartum mom hitting a roadblock, Rynette offers the professional guidance and empathetic support you need.

How we can support you:
📩 Personalized Care: DM us to learn more about our private lactation consultations

🏫 Workshops & Prep: Join our preparation classes for expectant parents to build your confidence before the baby arrives.

🤝 Support Groups: Connect with other parents during our lactation support group sessions to share experiences and make lifelong friends.

Comment “SUPPORT” or DM us to find the right workshop or consultation for your family! 💬✨

sgnewborn

✨ Join our Village! Raising a tiny human takes a community. We’re here to support you with expert tips on prenatal care, postpartum recovery, and infant safety.

09/01/2026

Breastfeeding is a ‘natural’ process, but that doesn’t mean it’s an ‘easy’ one. 🤱✨

Most parents think that if latching doesn’t happen perfectly on day one, they’ve failed. But the truth? Every baby is different, and every mother’s body has its own rhythm.

In this recent review, Kirsten mentioned something that is at the core of what I do: Working toward YOUR end goal. Whether your goal is exclusive breastfeeding, comfortable pumping, or a hybrid approach that allows you to sleep.

There is no “right” way, only the way that works for your family.

A thorough assessment isn’t just about the “how-to”; it’s about:
- Checking the Mechanics: Ensuring the latch is deep and pain-free.
- Pumping Efficiency: Making sure you aren’t spending more time at the machine than necessary.
- Mental Peace: Giving you the patience and space to learn without pressure.

Kirsten, thank you so much for your kind words! It was such a joy to work with you. Seeing you gain confidence in your latching and pumping routine is exactly why we do this work. You’ve got this! 🤍

Ready to take the stress out of your feeding journey? Let’s find a routine that actually feels sustainable for you.

🔗 Link in Bio to book a 1-on-1 Lactation Consultation.
💬 Drop a “HELP” in the comments if you have a specific question about latching. We’re responding to as many as I can today!

Join our community of empowered parents! Like this post if you believe in supporting moms without judgment, and follow us for your daily dose of evidence-based parenting tips. 🏠✨

08/01/2026

In an emergency, seconds matter. 🆘

“What if my baby chokes?” research shows that choking is the #1 fear for parents starting their babies on solids. 🛑

Watching a video tutorial can help, but building muscle memory to act is another. This Reel shows our community practicing the Infant Choking Protocol (Conscious).

The “5 & 5” Rule:
1️⃣ 5 Back Blows: Using the heel of your hand to create enough force to dislodge the object.
2️⃣ 5 Chest Thrusts: Using two fingers at the center of the chest to provide upward pressure.

The goal isn’t just to know the steps, it’s to remain calm enough to execute them correctly. When you practice the action, you are training your brain to take over when panic sets in.

Master this skill at our Infant First Aid Workshop! 🚑

Join us to learn and practice these life-saving techniques with our expert healthcare professional.

Meet Your Instructor:
With over a decade of experience in medical care, she spent 10 years as a combat medic in the Republic of Singapore Navy, providing critical care in high-pressure environments. Today, she is an Operating Theatre Nurse, ensuring safety in the most complex surgical settings. 👩‍⚕️⚓️

Why join?
✨ Expert Guidance: Learn from a professional who has navigated through emergencies.
✨ Hands-On Practice: Practice on baby mannequins to get your technique right.
✨ Community: Make friends with other parents who value safety just as much as you do.

Ready to gain peace of mind?
Comment with your questions and we will address them in our next post

✨ Join our Village! Raising a tiny human takes a community. We’re here to support you with expert tips on prenatal care, postpartum recovery, and infant safety.

Source: IFIC. (2025, December 2). IFIC Spotlight Survey: Survey of Birth to 24 Months Parents - IFIC. https://ific.org/research/parents-uncertain-about-times-of-childrens-dietary-transitions-gap-exists-between-expectations-and-reality/

01/01/2026

Did you know your uterus is one of the strongest muscles in your body? 💪✨ But like any muscle, it works best when you (and your partner) know how to support it.

Most parents-to-be find the mechanics of labor intimidating. This balloon demonstration simplifies the two big phases:

1️⃣ Effacement: The thinning of the cervix (the balloon neck).
2️⃣ Dilation: The upward pull of the uterine muscles to create an exit.
The secret? Understanding that your body is designed for this. When you and your birth partner stay calm and use rhythmic breathing, you’re literally helping these muscles do their job more efficiently.
Ready to move from “watching” to “doing”? 🚀

Join us at the WOW Workshop! This isn’t just a lecture. It’s a hands-on experience where you can learn and practice these techniques in a safe, supportive environment.

Why join us?
✨ The Experience: Led by our husband and wife duo who have been through the journey 4 times and supported numerous parents.
✨ The Practice: Don’t just learn the theory; practice the movements, breathing, and partner support.
✨ The Community: Connect with other parents-to-be. Many of our attendees leave with a whole new group of friends for their postpartum journey.
Ready to build your confidence (and your village)?

Comment “WORKSHOP” and we’ll DM you the link to join the next WOW session! 💬✨
birthpartner

✨ Join our Village! Raising a tiny human takes a community. We’re here to support you with expert tips on prenatal care, postpartum recovery, and infant safety.

22/12/2025

POV: You’re on day 3 of a 10-day trip and your 4-year-old says “carry me” for the nth time. 🫠

We’ve all been there. Your preschooler refuses to sit in the stroller, but those little legs can’t keep up with a full travel itinerary. Most parents don’t venture far because of the fear of inconvenience… but this mommy found a better way.

By using the Little Frog XL, she turned a potentially exhausting trip into a “smooth and fast” experience. Here is why this carrier is a total travel game-changer:

✅ Built for Big Kids: Specifically designed for preschoolers, so your 4-year-old actually stays comfortable.
✅ Versatile Carrying: Switch between front and back carrying depending on the vibe of the day.
✅ Sibling Friendly: It’s so supportive that even a “really tall” 2-year-old can hitch a ride and love it.

Stop choosing between your child’s comfort and your own back health. Whether you’re navigating airports or exploring new cities, the right gear makes the adventure possible.

🔗 CLICK the link in our bio to get your Little Frog Preschooler Carrier
📌 SAVE this post for your next family vacation packing list.
💌 SHARE this with a mom who is planning a trip right now!
💬 Which do you prefer for travel: Front carry or Back carry? Let us know in the comments! 👇

20/12/2025

✈️ Travel Smarter, Not Harder: DITCH THE PRAM for the ULTIMATE HANDS-FREE HOLIDAY! 🎒

Cobblestone streets, tiring airport layovers, and running for trains? If you’re traveling with a toddler or preschooler, leave the bulky stroller behind! 🙅‍♀️ We learned the hard way that a pram is often more trouble than it’s worth in places filled with narrow alleys, cobblestone, or flights of stairs with no lift 🫣 like Europe, Hong Kong, Japan, and more!🤨

That’s why you need the Little Frog Preschooler Carrier!

✨ Why PARENTS LOVE this LIFESAVER:
• Insane Mileage (Toddlers to Preschoolers): It truly grows with your child! Thanks to unique buckles that adjust both the panel’s width AND height, it provides years of perfect, ergonomic fit.

• Travel-Ready: Perfect for navigating busy airports, steps, and uneven terrain, keeping your hands free for luggage and travel documents!

• Super Supportive: Cushy shoulder padding ensures comfort for you and your child, mile after mile.

This carrier gives you the freedom to move quickly and securely. It’s the only way to travel with your toddler and preschooler this holiday season!

⚠️ Limited Stock Alert! ⚠️ This Preschooler carrier is incredibly popular, especially during travel season. Don’t risk a holiday meltdown. Secure yours now!

👉 Shop the Little Frog Preschooler Carrier via the Link in Bio!
💬 DM us to ask any questions about sizing or stock before it’s gone!

12/12/2025

🛑 Every parent needs this: infant choking first aid

⚠️ Top Choking Hazards (Beyond Food)
Know the high-risk items that are often within reach:
- Food: Uncut grapes, nuts, hard candy
- Household: Button, batteries (DANGEROUS!), small toy parts.
- Rule of Thumb: If an object is small, round, and hard, keep it away from infants and toddlers.

🚨 The Critical Signs of True Choking: A true choke means a blocked airway.
Look for:
- Inability to Cry or Make Noise: The airway is fully blocked.
- Weak or Silent Cough: Ineffective attempts to clear the obstruction.
- Difficulty Breathing: Struggling to inhale (ribs pulling in).
- Blue Lips/Skin (Late Sign): Baby is not getting oxygen.
- Panic/Silent Gagging: Frantic movements or silent gagging.

✅ Basic First Aid: Act IMMEDIATELY
While precise ex*****on is key, these are the steps:
1. Assess & Call: If conscious but unable to breathe, begin first aid. If alone, do 2 mins of first aid, then call emergency services. If with a partner, have them call immediately.
2. 5 Back Blows
3. 5 Chest Thrusts
4. Repeat: Continue alternating 5 blows and 5 thrusts until the object is cleared or the baby becomes unconscious.

📢 The Crucial Next Step: Move from Knowing to DOING
You’ve read the steps, but reading cannot prepare you for the reality of executing these precise moves on a tiny body. In a panic, the angles and pressure are critical.
Reading helps you know. Our hands-on course helps you execute.

Our expert-led Infant First Aid Workshop gives you:
✔️ Hands-on Practice: Perfecting the technique on specialized manikins.
✔️ Immediate Troubleshooting: Real-time expert feedback on your force and positioning.
✔️ Muscle Memory: Developing the necessary memory to act without hesitation.

Secure your confidence and baby’s safety. Preparedness turns panic into procedure. Don’t just read about saving a life, learn how to do it flawlessly. DM us for class dates!

31/10/2025

Your trust truly means the world to us. ❤️

We’re so grateful for every couple who chooses to learn and prepare with 13Thirteen. Thank you, Shaun, for sharing your experience — and here’s to more parents stepping into this season with calm, confidence, and connection.

“My wife and I booked a private prenatal class with Rynette from 13Thirteen. As first-time parents, we weren’t sure what to expect from the session, what we could learn, what questions we needed to ask, etc. However, Rynette was quick to put our minds at ease. She is very knowledgeable in antepartum and postpartum care (of both the mother and baby), and what needs to be done during these two periods. Even though we had a lot of questions, she patiently answered every one of them, even staying beyond the scheduled 4 hours, and even assuring us that we could text her should we have more to ask.
I also want to add that Rynette’s rates are beyond reasonable for the peace of mind and knowledge that you’ll be getting. You might compare her rates with public hospitals like NUH, and for sure the latter are cheaper, but with 13 Thirteen, you know who the trainer is for sure (i.e., Rynette and that you and your baby will be in good hands. 13Thirteen is as professional as it gets, and worth every cent.”

23/10/2025

Hi parents and expectant parents! We’ll be having a lactation support group session at dal.komm cafe at marina square on 31 Oct! Opening 20 slots and there will be 4 lactation counsellors to chat to.

If you are having any issues with breastfeeding, latching or want to talk about preparing for breastfeeding, scheduling, transitioning back to work or weaning - this is the session to join and ask all your burning questions!

Each mummy attendee gets a goodie bag worth $45 and also a chance at a lucky draw prize with there being a few prizes worth over $100 each, thanks to our generous sponsors!

Register here - https://forms.gle/gsk6L7FuLfb6KcPZ6

20/09/2025

Did you know? 🥜 Snacking on nuts is great for pregnant and breastfeeding mothers!

Here’s why:
💪🏼They’re packed with protein to keep your energy steady.
🧠 Rich in healthy fats that support baby’s brain development.
🤰🏻Full of fibre to help with digestion during pregnancy.
⏱️ A quick, satisfying snack for busy mums!

Just a handful goes a long way… so snack on!

15/09/2025

Every breastfeeding journey comes with its own set of challenges.

We understand that there isn’t a “one-size-fits-all” approach. We listen, troubleshoot, and guide you with solutions that work for you and your family.

If you are struggling with feeding, let us help you find a way forward. You don’t have to figure it out alone! ❤️

Address

Braddell House, 1 Lorong 2 Toa Payoh, #07/01
Singapore
319637

Telephone

+6598754754

Website

http://www.13thirteen.com.sg/

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Our Story

Babywearing Consultancy | Baby Carrier Rentals | Retail and Distribution of Baby Carriers, Diaper Bags and more! 13Thirteen comprises of a dedicated team of experienced parents who aim to empower and equip modern mums and dads with the knowledge and tools they need to be confident parents on-the-go, through education and by offering a wide range of ergonomic baby carriers for rent and sale. We also design our own line of lightweight, functional and ergonomic diaper backpacks that conveniences the modern parent. At 13Thirteen, we believe that skin-to-skin and babywearing are crucial in shaping the bond between parent and child. This is why we encourage skin-to-skin and Babywearing right from the very start.

To cater to different parents’ needs, lifestyles and budget, we offer various types of baby carriers from a wide range of reputable brands. To us, there is no “best” carrier - it is about finding a baby carrier that suits you best. Our in-house Certified Babywearing Educator and mother of 3, Rynette, offers private and group consultations to help parents learn the knowledge and skills to be confident Babywearing parents. Contact us to learn more and be empowered!