HallKeen Assisted Living Communities

10/23/2025

Kristi Yentile, Prospect House Director of Community Relations, and Mark Cyr, HKAL Regional Sales Specialist, represented HallKeen Boston (Brigham House, Prospect House and Susan Bailis) at the American Case Management Association conference at Encore Boston. It was a packed event!

10/13/2025

Please join us in welcoming Suzana Beqari, Executive Director at Brigham House Assisted Living in Watertown.

With over 27 years of experience in business development, sales, marketing, and program management in the senior living industry, Suzana is a dynamic and empathetic leader known for her ability to build meaningful connections. She brings enthusiasm, warmth, and motivating energy to every interaction — always driven by a sense of urgency, initiative, and a competitive spirit to deliver impactful results through collaboration and teamwork.

Suzana’s passion for serving older adults began early in life, inspired by the years her grandmother lived with her family. That deeply personal connection continues to guide her mission: helping seniors and their families discover communities rooted in care, compassion, and dignity.

Outside of her professional life, Suzana enjoys walking and running, exploring new travel destinations, and nurturing her garden. Her greatest joy, however, is spending time with her beloved granddaughter.

09/26/2025

Sharing a post about an upcoming pre-Thanksgiving event where COO Charlene Borthwick will be guest speaker, supported by the HKAL team. See you there!

https://www.facebook.com/story.php?story_fbid=122189112110537583&id=61566127495565&mibextid=wwXIfr&rdid=lLjiwyziC1d71iT4 #

Thanksgiving Spotlight Speaker 🥧🌟

We are honored to welcome Charlene Borthwick, Chief Operating Officer at HallKeen Assisted Living Communities, as a featured speaker for the 2nd Annual Massachusetts Contractors’ Thanksgiving Turkey & Pie Drive! 🦃🥧

With over 25 years of leadership in senior living, Charlene’s dedication to compassionate care and community service reflects the true spirit of this event.

📅 November 25, 2025

🕚 11:00 AM – 4:00 PM

📍 Catholic Charities Boston, 169 Court Street, Brockton, MA 02320

✨ Join us in giving back and supporting families in need this Thanksgiving.

👉 Donate today: info@docantoelectrical.com

| (508) 774-0825

09/25/2025

We are pleased to welcome Marc Cohen to the regional team supporting our HKAL communities. Marc brings with him a deep understanding of the privilege and responsibility that comes with being welcomed into our residents’ homes each day.

Marc has nearly 20 years of experience as an Executive Director in senior living communities ranging in size from 62 to 281 apartments with for-profit, not for profit, nationwide, regional, and family-owned organizations. He also serves as a Boot Camp Trainer for the Massachusetts Assisted Living Association (Mass-ALA). Prior to entering the senior living field, Marc held a range of management positions in area hospitals and other health care provider organizations for more than two decades.

Marc received his Bachelor of Arts degree from the University of Massachusetts, Amherst, and a Master of Social Work degree with a concentration in Management and Planning from Boston University. He also earned a Ph.D. in Health Planning, Policy, and Administration from the Heller School at Brandeis University.

Outside of work, Marc enjoys road cycling and has participated in fundraising rides sponsored by the Alzheimer’s Association, Best Buddies, and the American Diabetes Association, among others.

09/18/2025

Please join us in welcoming Cheryl Moran, CDP®, Executive Director at River Mills Assisted Living at Chicopee Falls!
With more than 40 years of experience serving people across diverse industries, Cheryl has built a career grounded in leadership, collaboration, and compassion. From working alongside civil engineers, architects, State Police, and environmental consultants to supporting individuals with cognitive memory loss and, most recently, residents in independent and assisted living communities, every role has been both meaningful and rewarding.
Cheryl’s personal journey caring for her father through his battle with dementia gave her firsthand insight into the struggles and successes. It also strengthened her commitment to improving the lives of those in similar situations.
At the heart of Cheryl’s leadership philosophy is a customer-first culture, driven by hiring and developing highly skilled, engaged employees. Cheryl leads by example, values integrity, and believes in treating people the way she wishes to be treated, with kindness, honesty, and dignity.

09/11/2025

Today, we lower our heads in remembrance of the tragedy that occurred 24 years ago. May we never forget.

08/06/2025

We’re excited to welcome Mark Cyr to the team as our new Regional Sales Specialist.

With over 30 years of experience spanning the medical device, supply distribution, and patient care industries, Mark brings a wealth of knowledge and leadership to his new role. He built a strong foundation in acute care sales before transitioning into national healthcare distribution. As National Account Director at McKesson Medical Surgical, he played a pivotal role in advancing strategic initiatives across Home Care, Durable Medical Equipment (DME), Home Medical Equipment (HME), and Long-Term Care sectors—ensuring reliable access to critical products and services.

Mark later expanded his impact by contributing to direct patient care through his work with Caretenders Home Care, blending clinical insight with operational expertise to improve patient outcomes across settings.

Please join us in giving Mark a warm welcome as he begins this exciting new chapter with us!

06/20/2025

We are thrilled to announce that Donna Pavlin has transitioned into the role of Executive Director at Sunapee Cove in New Hampshire.

Joining her is Nelly Simon, LPN, who has taken on the role of Resident Care Director.

Both Donna and Nelly were valued members of the HallKeen team at Brigham House, and we are delighted to have them continue their journey with us in their new roles at Sunapee Cove.

Please join us in welcoming and congratulating them!

06/17/2025

HallKeen Assisted Living Communities is excited to announce the promotion of Jaime Girard Rochette to Regional Director of Operations!

Jaime joined HallKeen Assisted Living Communities in June of 2023 as the Executive Director (ED) at Brigham House in Watertown, MA, bringing with her over 15 years of experience in senior living. At the end of the year, she transitioned to the ED position at River Mills, where she has successfully led her team in building a strong, cohesive culture focused on establishing the community as the premier provider of assisted living and memory care in a unique and evolving market. In recognition of these efforts, River Mills Assisted Living at Chicopee Falls was named “2025 Community of the Year” at HallKeen’s Summer Outing.

Jaime will be overseeing River Mills as well as 4 other communities in her regional portfolio.

06/13/2025

Yesterday, at HallKeen Management's Summer Outing, we celebrated HallKeen Assisted Living Communities’ “2025 Community of the Year”, River Mills Assisted Living!

When the doors to River Mills opened to its first resident, less than 90 days later the world would be shattered by a pandemic that lasted the better part of 3 years.

Throughout the pandemic, River Mill's team of individuals endured and persisted, keeping Residents safe and growing the Community every which way possible. For the past two years in particular, the Leadership Team developed a seamless bond together and worked daily to compassionately execute with precision and routine in a unique market with the goal of emerging as the premier assisted living and memory care provider.

Congratulations, River Mills team!

06/05/2025

Sharing a post about the Photovoice project undertaken by some Heywood Wakefield Commons residents. What a wonderful and fulfilling event for the participants!

https://www.facebook.com/hwcommons/posts/pfbid0vCYPF5QdpWbSXPURG9zWpA3jSPVA1HXdD9STS2BAPoQEj1jCwR8nxPvdA78ZNjTel

05/23/2025

On Monday, we remember and honor the sacrifices of the hundreds of men and women who gave their lives for this country and take inspiration from them.